Zalopay, Growth Marketing Specialist

2 weeks ago


Ho Chi Minh City, Vietnam VNG Full time

ZaloPay is a fast-growing mobile payment provider in Vietnam since it commenced operations in 2017. We aim to serve Vietnam’s large underbanked population, accelerate financial inclusion and leverage technology to improve access to Fintech services for our users and merchants. In 2020, ZaloPay officially integrated into the messaging app Zalo to provide users daily in-app services such as money transfers, phone top-ups, and other financial services.
- At ZaloPay, we practice the “One Team” culture daily to keep scaling up the fintech services, expanding our partnerships, increasing transaction volume, and broadening our engagements with users and stakeholders.
- We are committed to supporting our employee’s growth and well-being while focusing on providing an encouraging environment for employees to unlock their full potential.

This role will act as key member in managing and executing marketing activities of Money Transfer

**What you will do**
- Lead and manage the development and planning of the growth marketing strategy for Money Transfer (P2P and IBFT)
- Monitor daily operation marketing activities and guide other junior teammates to ensure qualified deliverables
- Evaluate market conditions on a regular basis to identify emerging trends, to provide learning to support the continuous optimization of incentives and campaigns
- Identify and/or review potential co-partnerships that are partner fit to business objective and negotiate for mutually beneficial term
- Own the relationship with Business Owner and other marketing functions team (design, media, branding, BI ) to execute the overarching growth strategy
- Manage budget allocation between promo cost and media mix that best suits business objectives
- Perform data monitoring and analysis daily/ weekly and provide recommendations based on consumer insights

**Yêu cầu**:
**What you will need**
- At least 4 years of relevant marketing experience with a successful track record in planning integrated marketing strategies and executing campaigns
- Bachelor degree from a reputable university, preferably in Marketing, Economics, or Business Administration.
- Customer obsessed. The ability to take on complex product challenges and find elegant, simplifying solutions to avoid making them our users and partner’s problems.
- Self-motivated, willing to take on and overcome ambiguous challenges.
- Finger-tipsiness with data. Know how to leverage this data to make decisions without getting stuck in analysis paralysis.
- Excellent organizational and communication skills. Ability to create partnerships with function team.
- Thrives in a startup environment: loves dealing with fast pace, changing needs, and limited resources.
- Experience working in Tech firms (fintech / e-wallet, e-commerce, ride-hailing, etc.) or financial institutions (banking, asset management, consumer finance, etc.)



  • Ho Chi Minh City, Vietnam VNG Full time

    About ZaloPay Loyalty Program: ZaloPay’s Loyalty Program, also known as ZaloPay Priority, is designed to reward our users in the most engaging and meaningful ways. We strive to create lasting relationships with our users, offering them exclusive benefits, rewards that elevate their experiences with ZaloPay. Through our program, members enjoy a variety of...


  • Ho Chi Minh City, Vietnam VNG Full time

    **ZaloPay **is a fast-growing mobile payment provider in Vietnam since it commenced operations in 2017. We aim to serve Vietnam’s large underbanked population, accelerate financial inclusion and leverage technology to improve access to Fintech services for our users and merchants. In 2020, ZaloPay officially integrated into the messaging app Zalo to...


  • Ho Chi Minh City, Vietnam VNG Full time

    ZaloPay is a fast-growing mobile payment provider in Vietnam since it commenced operations in 2017. We aim to serve Vietnam’s large underbanked population, accelerate financial inclusion and leverage technology to improve access to Fintech services for our users and merchants. In 2020, ZaloPay officially integrated into the messaging app Zalo to provide...


  • Ho Chi Minh City, Vietnam VNG Full time

    ZaloPay is one of the leading e-wallets in Vietnam. As we continue to expand, we are seeking a strategic Growth Marketing Executive to join our team and drive our Digital Services to new heights. - **Position Overview**: The Growth Marketing Executive will be responsible for developing and executing innovative marketing strategies to drive the sales of data...


  • Thành phố Hồ Chí Minh, Vietnam VNG Full time

    Chuyên viên Marketing Tăng Trưởng (Growth Marketing Executive) chịu trách nhiệm tăng trưởng số lượng người dùng quét mã QR Zalopay để thanh toán và tăng GMV thông qua mã QR Zalopay. **Trách nhiệm chính** 1. Quản lý kênh truyền thông, cộng đồng và chiến lược truyền thông - Quản lý và tối ưu...


  • Ho Chi Minh City, Vietnam VNG Full time

    ZaloPay is a fast-growing mobile payment provider in Vietnam since it commenced operations in 2017. We aim to serve Vietnam’s large underbanked population, accelerate financial inclusion and leverage technology to improve access to Fintech services for our users and merchants. In 2020, ZaloPay officially integrated into the messaging app Zalo to provide...


  • Thành phố Hồ Chí Minh, Vietnam VNG Full time

    Collaborate with internal and external partners to develop and implement growth strategies aimed at increasing traffic and users for Zalopay products. - Execute communication and promotional plans to optimize the effectiveness of marketing campaigns. - Monitor and analyze data, evaluate campaign performance, and provide improvement recommendations. - Support...


  • Thành phố Hồ Chí Minh, Vietnam VNG Full time

    This role will act as key member in managing and executing Growth marketing activities of Money Transfer. What you will do: - Manage the development and planning/executing of the growth marketing strategy for winning market share and increasing adoption of Zalopay's Money Transfer Product line - Manage and coach team member to become performing...


  • Ho Chi Minh City, Vietnam VNG Full time

    **Get to know Our Team**: We are one of the most dynamic teams at ZaloPay driving up cashless payment of users on top daily demands of transportation, food delivery & express. Understanding insights from diverse segmentation (users, drivers, merchants, partners, etc.) and deploying innovative payment product & growth initiatives are our daily jobs to be...


  • Ho Chi Minh City, Vietnam VNG Full time

    Manage the Facebook Fan page of ZaloPay brand - Brainstorm and strategize content directions and tones, targeting specific user segments and context to build & growth up ZaloPay Fan page - Own full content pillars - Product content & communications: Function text, educational content, communication in & out-app: Notification, social posts, banners, etc -...


  • Ho Chi Minh City, Vietnam VNG Full time

    ZaloPay is a fast-growing mobile payment provider in Vietnam since it commenced operations in 2017. We aim to serve Vietnam’s large underbanked population, accelerate financial inclusion and leverage technology to improve access to Fintech services for our users and merchants. In 2020, ZaloPay officially integrated into the messaging app Zalo to provide...


  • Ho Chi Minh City, Vietnam VNG Full time

    Negotiate and convince partners to cooperate and integrate with ZaloPay. - Serve as the lead point of contact for all merchants (MC) account matters. - Identify and plan for the growth among existing merchants. Liaise with cross-functional internal teams to improve MC performances via campaigns & initiatives. - Monitor and manage campaigns/ initiatives...


  • Ho Chi Minh City, Vietnam VNG Full time

    Lead and manage the development and planning of the growth marketing strategy for Money Transfer (P2P and IBFT) - Monitor daily operation marketing activities and guide other junior teammates to ensure qualified deliverables - Evaluate market conditions on a regular basis to identify emerging trends, to provide learning to support the continuous optimization...


  • Ho Chi Minh City, Vietnam VNG Full time

    **1. Senior Growth Marketing Supervision**: - Develop overall marketing strategy as well as action plans to build up and meet KPI of merchants growth & retention, transactions & volume for assigned Merchant Cluster (Retail & FnB Merchants). - Supervise the always-on process of planning & execution of promotional campaigns, engagement activities...


  • Thành phố Hồ Chí Minh, Vietnam VNG Full time

    **Get to know Our Team**: - We are one of the most dynamic teams at Zalopay driving up cashless payment of users on top daily demands of transportation, food delivery, express & last-mile logistics. Not only in such key cities as Ho Chi Minh, Ha Noi, Da Nang, we extend our footprints into province cities via strong collaboration with emerging enterprises...


  • Ho Chi Minh City, Vietnam The Wise Seeker Services Full time

    At The Wise Seeker, we are looking for a Marketing & Growth Specialist to work with one of our clients located in Ho Chi Minh: a social platform designed to help you save time and actually meet worthwhile people in person as smoothly as possible, thanks to a suite of innovations in privacy, reputation scoring, and financial tools. Location: Ho Chi...


  • Ho Chi Minh City, Vietnam VNG Full time

    ZaloPay is a fast-growing mobile payment provider in Vietnam since it commenced operations in 2017. We aim to serve Vietnam’s large underbanked population, accelerate financial inclusion and leverage technology to improve access to Fintech services for our users and merchants. In 2020, ZaloPay officially integrated into the messaging app Zalo to provide...


  • Ho Chi Minh City, Vietnam Fe Credit Full time

    **Phúc Lợi**: - Bảo hiểm - Du Lịch - Phụ cấp - Thưởng - Chăm sóc sức khỏe - Đào tạo - Tăng lương - Công tác phí - Phụ cấp thâm niên - Chế độ nghỉ phép **Mô Tả Công Việc**: **Owned Channels**: - Manage and improve online content, considering tracking SEO and Google Analytics data and provide to Unit Head...


  • Ho Chi Minh City, Vietnam VNG Full time

    ZaloPay is looking for a Growth Strategy Lead/ Senior Associate to join Money Transfer team and manage - 1/ Social Commerce - 2/ Offline P2P QR Payment products**Responsibilities**: - In charge of the overall success of Social Commerce and Offline P2P QR Payment products - Plan and implement sales strategy to acquire micro, SME merchants to become sellers...


  • Ho Chi Minh City, Vietnam VNG Full time

    Are you passionate about leveraging innovative products to drive growth and enhance user experiences? We're seeking a passionate Product Marketing Intern to collaborate with **ZaloPay's User Growth (Loyalty & CRM)** team to propel promising product-centric growth initiatives. **1. Growth Marketing (20%)**: - Spearhead the planning and execution of...