Category Marketing Manager

2 weeks ago


Ho Chi Minh City, Vietnam NavigosSearch Full time

**What We Can Offer**:

- Manage the brand (s)/ category handled based on the 4 Ps (Product, Price, Promotion, and Profitability).
- Be responsible for volume, value, gross profit, brand contribution of brand (s)/ category handled.
- Be responsible for development and execution or annual business plans/ marketing campaigns that are geared towards achieving targets set for the brand (s)/ category handled.
- Work with agencies (advertising/ research) for brand communication development.
- Manage Advertising and Promotions budget.
- Lead development and launching of new products.
- Regularly conduct brand review to ensure that brand (s)/ category performance are in line with targets set at the start of the fiscal year.
- Other tasks assigned by Line Manager

**Job Requirements**:

- Degree in Marketing/ Business Administration
- At least 10 years of working experience in brand management or marketing communication
- At least 4 years of working experience in soft drinks
- Strong leadership skill
- Good Presentation & Good Communication (both oral & written in Vietnamese & English)
- Excellent use of MS Office (PowerPoint, Excel)

**Job Locations**:

- Ho Chi Minh



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