Category Marketing Manager

3 weeks ago


Ho Chi Minh City, Vietnam Kenvue Full time

**Category Marketing Manager**-2307006404W

Description

Kenvue, part of the Johnson & Johnson Family of Companies (Kenvue),
is currently recruiting for:
**Category Marketing Manager**

**Who we are**

At Kenvue, part of the Johnson & Johnson Family of Companies, we believe there is extraordinary power in everyday care. Built on over a century of heritage and propelled forward by science, our iconic brands—including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON’S® and BAND-AID® —are category leaders trusted by millions of consumers who use our products to improve their daily lives. Our employees share a digital-first mindset, an approach to innovation grounded in deep human insights, and a commitment to continually earning a place for our products in consumers’ hearts and homes.

**What will you do**

The **Category Marketing Manager** is responsible for

1. Increase growth, profitability, penetration, and market share.
- Identify both opportunities & business at risk
- Conduct regular Business reviews as a basis for challenging and improving both short
- and long-term strategies & action plans.
- Competitor activity analysis & response strategy
- Understand external environment consumer and influence understanding
- Brand development and management, Marketing execution, business and financial acumen

2. Management of a range of internal business processes including developing marketing plans with the marketing team, aligning sales division/ trade marketing and stake holders to marketing plans
- Lead the development of Marketing Plans with the Marketing team and Strategic Plans to deliver long term growth
- Communicate and align sales results/target to marketing plans
- Varying cross-functional experience to build business leadership competencies and refine Marketing competencies

3. Facilitate and provide coaching and direction in the development through on the job learning, training/education and/or focused project work.
- Ensure compliance with performance management process for both self & division
- Routinely co-travel with sales & product support team on customer visits
- Use information from 360o Feedback as a basis for self-development and strategies for improving cooperation & performance
- Have a Personal Development Plan and demonstrate responsibility and commitment to self-development.

**Qualifications**:
**What we are looking for**

Required Qualifications
- 3-5 years’ experience in Marketing handling - experience in Beauty portfolio is the advantage
- Comprehensive understanding about pharmaceutical/consumer health market & target customers
- Core Skills: Sales, Customer Relationship Management, Marketing, People Management, Strategic thinking, Market Research, Communication and Presentation, Above the Line and Below the Line activation with Digitalize mindset
- Leadership skill is a key success factor.

Kenvue is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identify, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

Primary Location Asia Pacific-Vietnam-Ho Chi Minh City-Ho Chi Minh City

Organization JNTL Consumer Health (Vietnam) Co. Ltd.

Job Function Marketing



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