Zalopay, Marketing Executive

2 weeks ago


Ho Chi Minh City, Ho Chi Minh, Vietnam VNG Full time
Responsible for overall OTA Product's P&L and user growth KPIs

  • Plan and execute Promotion (voucher) and Marketing activities (branding, inapp notification, ads, campaign) to promote the product
  • Involve in negotiating with partners to acquire new OTA merchants and maintain service quality
  • Initiate new initiatives to improve P&L (new revenue stream, optimize costs)
  • Cooperate and leverage resources of crossfunctional teams (Product, Marketing, BI, Finance, etc.) to implement business initiatives
  • Initiate, manage, and provide takeaway from user and market researches

Responsibilities:

  • Build promotion schemes and initiatives to attract buyers for OTA services
  • Work closely with Product team for product improvement to ensure best user experience
  • Monitor progress, measure the business performance and drive meaningful, actionable insights to achieve business goal
  • Cooperate and leverage resources of crossfunctional teams (Marketing, BI, Finance, etc.) to implement business initiatives

Yêu cầu:

  • 34 years of experience in marketing, business management, strategy
  • Experience working in Tech firms (fintech / ewallet, ecommerce, ridehailing, Digital OTA platform, etc.)
  • Selfmotivated, willing to take on and overcome ambiguous challenges.
  • Creative: able to think unconventionally to initiate different user acquisition methods
  • Customer obsessed: The ability to take on complex product challenges and find elegant, simplifying solutions to avoid making them our users and partner's problems.
  • Excellent organizational and communication skills
  • Thrives in a startup environment: loves dealing with fast pace, changing needs, and limited resource
  • Having experiences related to traveling services is a plus


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