Product Marketing Intern, Zalopay

2 weeks ago


Ho Chi Minh City, Ho Chi Minh, Vietnam VNG Full time

Are you passionate about leveraging innovative products to drive growth and enhance user experiences? We're seeking a passionate Product Marketing Intern to collaborate with
ZaloPay's User Growth (Loyalty & CRM) team to propel promising product-centric growth initiatives.


1. Growth Marketing (20%):

  • Spearhead the planning and execution of impactful inapp and outapp marketing initiatives, collaborating closely with crossfunctional teams to whip up compelling designs and content that captivates our audience.
  • Maintain a keen eye on the marketing timeline, ensuring timely deployment to maximize user acquisition and retention.

2. Product Operations (60%):

  • Drive the execution and optimization of promotions to boost user conversion rates for our Loyalty and CRM programs.
  • Collaborate with various departments to understand user needs and develop costeffective, usercentric solutions.
  • Drive the execution of integrated inapp activities to attract and retain our target audience.

3. Data Analysis (20%):

  • Monitor product performance metrics and unearth valuable insights through comprehensive database analysis.
  • Stay ahead of the curve by researching emerging marketing trends, continuously optimizing our strategies to engage specific user segments.

Yêu cầu:

  • Bachelor's degree in Marketing, Communications, Business or related fields.
  • Extensive knowledge of business social media best practices and platforms
  • Eager to investigate new marketing & content trends, willing to put to the test and optimize time after time
  • Thrive in a fastpaced, agile working environment.
  • Demonstrated ownership, commitment, and accountability towards achieving business objectives.


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