Associate Growth Manager, Zalopay
1 week ago
ZaloPay is a fast-growing mobile payment provider in Vietnam since it commenced operations in 2017. We aim to serve Vietnam's large underbanked population, accelerate financial inclusion and leverage technology to improve access to Fintech services for our users and merchants. In 2020, ZaloPay officially integrated into the messaging app Zalo to provide users daily in-app services such as money transfers, phone top-ups, and other financial services.
At ZaloPay, we practice the "One Team" culture daily to keep scaling up the fintech services, expanding our partnerships, increasing transaction volume, and broadening our engagements with users and stakeholders
We are committed to supporting our employee's growth and well-being while focusing on providing an encouraging environment for employees to unlock their full potential.
- As a
Associate Growth Marketing Manager, you will manage Growth Campaign Team and be responsible for developing and executing ZaloPay's growth marketing strategy, with a focus on growth hacking; executing a comprehensive growth strategy that aligns with overarching business objectives.
- Overview key growth metrics of business and overall market to detect growth opportunities
- Defind the problem/chance concisely and hypothesize the proposded solution
- Develop and execute growth hacking strategies to drive user acquisition, retention, and revenue growth through multi campaign growth approachs
- Lead and coach team to perform quantitative and qualitative analysis to validate and/ or improve the proposed solution. Quantitative research might include creating financial models and market sizing exercises. Qualitative research might include performing market research and collecting business intelligence/ best practices of local competitors and global ewallets
- Develop a plan to implement the recommended solution & collaborate with crossfunctional teams including strategy, product, design, and engineering to develop and execute growth initiatives
- Monitor and analyze key metrics to measure the effectiveness of growth innitatives
- Stay uptodate with industry trends and best practices in growth hacking, productled growth, and digital marketing
Yêu cầu:
- Solid 6 years experience in growth marketing, growth hacking, or a related field, especially 2 years in manager role.
- Proven track outstanding record of driving user acquisition, retention, and revenue growth through growthhacking strategies and a productled growth approach.
- Excellent project management skills and the ability to manage multiple projects at the same time
- Datadriven mindset and experience using data to inform decisionmaking
- Excellent presentation & communication skill with strong collaboration abilities
- Openminded, inquisitive, and good at problem solving
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