Marketing Lead
2 weeks ago
1. Hoạch định chiến lược Marketing, lập kế hoạch Marketing:
- Phát triển chiến lực Marketing toàn diện cho công ty, bao gồm các chiến dịch quảng cáo, hoạt động digital marketing, và chiến dịch thương hiệu.
- Quản lý và điều hành các chiến dịch marketing, đảm bảo phù hợp với mục tiêu kinh doanh của công ty.
- Lập kế hoạch hàng quý và hàng tháng để đạt được các KPI đề ra và làm báo cáo chi tiết về hiệu suất công việc, bao gồm insight và kế hoạch cải thiện trong tương lai..
2. Thực hiện công việc theo từng luồng:
- _Tiếp thị nội dung:_
- Nghiên cứu, tổng hợp và tạo ra các tài liệu có nội dung có sức ảnh hưởng như các bài viết blog, nội dung MXH, landing page,... cho các hoạt động tiếp thị liên quan.
- _Digital Advertising:_
- Lên kế hoạch, thiết lập, tối ưu hóa và phân tích các chiến dịch digital marketing trên các nền tảng như Facebook Ads, Linkedln Ads, Google Ads,...
- _Các hoạt động khác:_
- Thực hiện các hoạt động Marketing khác dựa trên chiến lượn từng giai đoạn.
- Quản lý và tăng traffic cho hệ thống kênh truyền thông trên các nền tảng MXH (Tiktok, Facebook,..).
- Thực hiện các công việc khác có liên quan theo yêu cầu của Giám đốc.
Loại hình công việc: Toàn thời gian
Kinh nghiệm làm việc:
- Marketing hoặc ở vị trí tương đương: 2 năm (Ưu tiên)
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