Digital Marketing Lead

3 days ago

Thành phố Hồ Chí Minh, Vietnam Innotech VietNam Corporation Full time

**What You’ll Do**:

- **Content Creation (30%)**: Develop and manage compelling content, including graphics and videos, showcasing our software products’ features and benefits to global markets.
- **Search Engine Optimization (SEO) (25%)**: Implement organic SEO strategies to enhance the visibility of our software products in search engines, driving relevant traffic to product websites and landing pages.
- **Website Management (15%)**: Build, optimize, and manage websites for our software products, ensuring a seamless user experience and integration with marketing campaigns.
- **Social Media Management (15%)**: Execute and manage social media campaigns to increase brand awareness and educate audiences on our software products.
- **Strategy, Analytics, Administration & Delivery (10%)**: Lead the planning and execution of marketing strategies, focusing on tracking the performance of our product-related campaigns, analyzing data, and refining approaches for maximum impact.

**Job Requirements**:

- **Experience**:
Minimum 5 years of experience in digital marketing, with a proven track record in leadership roles.
Prior experience in the IT or software outsourcing industry is mandatory.
- **Skill Set**:

- Strong expertise in SEO, SEM, Google Marketing Platforms, and social media advertising.
- Excellent understanding of digital tools and techniques for performance-based marketing.
- Analytical mindset with the ability to interpret data and make informed decisions.
- **Leadership**:
A proactive and dynamic leader capable of inspiring and motivating the team to achieve goals.
- **Language Proficiency**:
Fluent in English for effective communication with international and local teams.

**We’re Looking For**:

- **A Visionary**:Someone who can craft and execute marketing strategies that elevate our software products and create lasting connections with our audience.
- **A Digital Strategist**:A seasoned professional with expertise in SEO, content creation, and digital marketing, particularly in promoting software products.
- **A Self-Starter**:Highly motivated with the drive to take initiative, propose innovative ideas, and execute them successfully**.**:

- **Energetic and Innovative**:Someone fearless when tackling challenges, not constrained by traditional working styles, and focused on agility and high-impact results.
- **Adaptable and Collaborative**:Comfortable working in a fast-paced, high-performance culture with a proactive approach to problem-solving and communication.

**Why You’ll Love It**:

- **Dynamic Environment**: Work in an innovative and fast-paced setting where your ideas and contributions will have a direct impact on the growth of our software products.
- **Global Reach**: Lead marketing efforts for software products that will be deployed across multiple international markets, with a focus on Southeast Asia, particularly Thailand.
- **Autonomy and Empowerment**: Lead projects independently, propose new strategies, and play a critical role in defining the direction of marketing for our software products.
- **Growth Opportunities**: With a direct line to the CEO, this role provides opportunities to take on leadership responsibilities as you grow within the company.

**Benefits**:

- 13th-month salary calculated based on actual working time at INNOTECH.
- PVI Healthcare Insurance for all employees
- PVI Healthcare Insurance for family
- Mooncake, Tet Gift
- Quarterly/project kickoff team-building budget.
- Access to monthly training sessions and knowledge-sharing events.
- Employees can claim reimbursement for relevant training expenses, including certifications, digital marketing courses, SEO/SEM workshops, and leadership development programs.
- High-resolution laptop and monitor provided for work.
- Performance bonus plan.
- Employee referral bonus: 2,000,000 - 10,000,000 VND (depending on level/role).
- Annual company trips / Football club / Climbing club / Year-end party.
- Learning and certification support.
- Value-oriented, international working environment with a flexible culture.

Loại hình công việc: Toàn thời gian

Mục lương: 15.000.000₫ - 30.000.000₫ một tháng

Thời hạn xin việc 24/02/2025

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