Route to Market Specialist

1 month ago

Ho Chi Minh City, Vietnam JTI - Japan Tobacco International Full time

We’re JTI, Japan Tobacco International and **we believe in freedom**. We think that the possibilities are limitless when you’re free to choose. In fact, we’ve spent the last 20 years innovating, creating new and better products for our **consumers to choose from**. It’s how we’ve grown to be present in 130 countries.

But our business isn’t just business. Our business is our people. Their talent. Their potential. We believe **when they’re free** to be themselves, grow, travel and develop, **amazing things can happen for our business**.

That’s why our employees, from around the world, choose to be a part of JTI.** It is why 80% of employees feel happy working at JTI.** And why we’ve been awarded **Global Top Employer status, ten years running**.

So when you’re ready to choose a career you’ll love, in a company you’ll love, feel free to #JoinTheIdea.
- _This position will remain open until filled._

**WHAT IS THIS POSITION ABOUT?**

RTM Specialist is responsible for implementation of trade survey including conduct data review & validation and customer segmentation, implementation of quality coverage and route management, and channel strategy. He/she will be accountable to ensure operation team understanding of doing the survey, coverage & teritory principles, productivity measurement, RTM system and tools through training.

**WHAT WILL YOU DO?**

**Coverage & Route Management**
- Support the implementation of coverage planning, channel strategy, and route management
- Provide training to ensure operation team's understanding on coverage guideline, utilization of relevant RTM system & tools (QGIS, ROUTE, MyMaps) and coverage principle (sequencing and square model) to support route & coverage implementation
- Update & maintain relevant documents related to coverage & route (e.g., Nielsen Universe & Mkt updates)
- Review and validate new route proposed by OM before being proposed to the RTM Manager

**Distribution Performance**
- Manage, update and cascade the guidelines for coverage expansion
- Implement and monitor relevant initiatives in improving weighted distribution
- Monitor and analyze coverage productivity

**Universe Database Maintenance**
- Obtain, adjust and analyze Nielsen Data to District Overview format
- Support the implementation of the annual Market & Trade survey to obtain updated information & exposure on the latest trade landscape

**Territory and Trade Segmentation**
- Update the customer classification & segmentation data to fit brand portfolio objective, ensure it is cascaded and understood by operation team
- Update the territory (square) investment model by working with Field Marketing Team

**Field Force Head Count Management**
- Support the regional field team in resource monitoring and planning in line with coverage strategy

**WHO ARE WE LOOKING FOR**?
- Bachelor’s degree or higher in any major
- Minimum 4 years working in route to consumer, coverage and territory field in multinational FMCG
- Territory management
- Coverage and channel management
- Trade segmentation
- Data analysis
- Business Process & System
- Commercial acumen
- Good oral and written English skills

**WHAT ARE THE NEXT STEPS?

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