Senior Brand Communication Manager

3 weeks ago

Ho Chi Minh City, Vietnam Ninja Van Full time

Ninja Van is a tech-enabled logistics company on a mission to provide hassle-free delivery services for businesses of all sizes across Southeast Asia. Launched in 2014, we started operations in Singapore and have become the region's largest and fastest growing last-mile logistics company, partnering with over 35,000 merchants and delivering more than 1,000 parcels every minute across six countries.

At our core, we are a technology company that is disrupting a massive industry with cutting-edge software and operational concepts. Powered by algorithm-based optimisation, dynamic routing, end-to-end tracking and a data-driven approach, we provide best-of-class delivery services that delight both the shippers and end customers. But we are just getting started We have much room for improvement and many ideas that will further shape the industry.

**Responsibilities**:

- ** Brand communication management**:

- Planning different brand campaign end to end, able to execute 360 campaign flawlessly with the stakeholders and cross functions.
- Be brand guardians and ensure consistency. Driving social media for the brand as one of the key channels to connect with our targets and deliver business performance as identified.
- Experience in managing the team including graphic designer.
- Research market intelligence
- Gathering information & needs
- Analyze brand’s need & market trend
- Plan for the communication approach for new product launch, brand campaign, sales communication campaign
- Ideas for tactics and measurement methods
- Improve brand presence
- **
PR management**:

- Explore all possible opportunities to get free “earned” media and increase our brand impression on news channel
- Proactive search for inspiring stories to pitch to news reporter
- Supervise social conversation & identity threats and opportunities to maximize brand presence
- Build up good relationship with medias
- Prepare speech and media announcement
- Liasile with regional team to launch PR material
- Manage NJV VN social channels to maximize public love
- Liaise with team to build up employer & brand image
- Build trust for customers to choose NJV
- Protect & maintain positive image of NJV
- Spotting out & leverage chance to NJV to have spotlight
- Establish NJV media network
- **
Communication report**:

- Gathering all information and making professional report on brand awareness, social listening, media monitoring and other report related to brand com
- Campaign communication activities reports
- **
Budget management**:

- Yearly, monthly budget for campaign management and optimization
- **
Team culture management**:

- Build up collaboration & learning culture to help team get better knowledge and learning

**Requirements**:

- At least 8 years of brand marketing and PR experience
- Self-starter with good initiative, and persistence to see us through this challenge
- Interest in e-commerce, high growth startup
- Experience with brand health tracker tools
- Possess a good writing skill, especially press release and media articles
- Able to manage PR crisis
- Have B2B experience is preferred
- Excellent communicator (both written & verbal) and creative thinker, with an ability to use data to inform all decisions
- Critical thinking, good presentation skills
- Able to draw sound findings out of an intensive data information
- A university education in Marketing, branding, communications, advertising, or similar
- Marketing or PR Award winning isconsidered as a better advantage
- Can-do attitude, not scared of getting your hands dirty
- Ability to work independently as well as leading the team to thrive in a fast-paced, rapidly changing work environment
- Strong sense of ownership
- Accurate and reliable, has strong analytical base, a solid commercial acumen and product insights understanding
- Good at data analysis or data visualization is a plus (Functional)
- Proficiency in English (TOEIC >750) and Vietnamese, both speaking and written

**Working address**: Ninja Van Vietnam Office, Tan Binh district, Ho Chi Minh city.

**Salary and benefits**:
Competitive income compared to the market

"Tet" bonus, Performance review from 1 - 4 months

Paid social insurance based on full salary

12 days annual leave, 5 days sick leave (with full salary)

High-class AON Health Insurance for manager level.

Year End Party, annual Townhall Ceremony

Annual company trip

Attractive team-building activities, regular internal activities

Provide laptop for employees

**Training and developing**:
Participate in internal training courses: online/offline

Opportunities to promote to higher positions: Senior, Team Leader, Manager etc.

**Work environment & colleagues**:
Senior leaders are open-minded, respectful and ready to facilitate personal growth

Young and dynamic working environment

Scope of work is large, the company has more than 6000 employees, the company has operations spreading to 63 provinces/cities throughout the country.

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