Senior Brand Manager
2 days ago
Who We Are?
- We are Unilever, an ambitious organization and home to over 400 purposeful and global brands like Dove, Sunsilk, Magnum, Knorr.
We feel good about the work we do-whether it’s the way we run our business, make our products or use our brands, we always think about how even the smallest things can make a positive difference to the world. We care-it’s what we’re known for. And it’s why we’re a great place to build a career with purpose.
We believe in better business for a better world. And we believe in a better you.
When you work at Unilever you can bring your own purpose to life through the work that you do. You will work with brands that are loved, improving the lives of consumers and their communities. You will work with innovations that grow our business and help improve the planet and our society. You will work with brilliant people who will help you contribute to the world and become a better you.
If you’re passionate about making a difference, you can - and we’ll empower you on your journey. Make things happen with your pioneering spirit and use your experience to grow your career. Together, we can help create a better business and better world.
Ready to move forward in your career? Please check out position Senior Brand Manager, located in Ho Chi Minh City.
- Main Job Purpose:
- The SBM for group brand is responsible for the health and performance of the group of brands in charge in the local market-
- Support BUD in translating Category Strategy into a National Category Building Plan which provides category value drivers and brand and customer priorities, rooted in local insight and to create concrete Brand Marketing Plan to ensure flawless deployment of brand communication and activation in the market- Key accountabilities:
- NATIONAL CATEGORY BUILDING PLAN (NCBP)- Support BUD in development of National Category Building Plan, a local translation of global category strategy rooted in insight from the Category & Brand Audit.-
- Ensures cross-functional inputs such as customer & shopper trends, financials and consumer attitudes and behaviours are appropriately reflected in NCBP for the group of brands in charge-
- Measures progress against key value drivers and ensures take-up in BMP via Jobs-to-be-Done and Measurable objectives.- BRAND MARKETING PLAN (BMP)- Oversees the creation of BMPs including; brand audit, Jobs to be done, 8-Q activity plans, Scorecards & management of 6 Ps (e.g. Pricing).-
- Leads the multifunctional team (Brand Development, trade marketing, supply chain, finance) through brand planning process, delivery of plans and monitoring of brand performance to implement appropriate plan changes.-
- Accountable for deployment of integrated brand communications per communication strategy and campaign idea in Think Big Packs, development of any local communication requirements, and brand budgets.-
- Coaches Brand Managers and Assistant Brand Managers in skills and competencies so they can adequately evaluate, develop and deliver brand and customer plans.- INNOVATION & RENOVATION- Deliver market
- and customer-knowledge driven input into innovation platform projects and brand planning to ensure requirements of group of brands will be met in the future-
- Responsible for launch/ re-launch management; building plans and channel strategies (promotions, media and POS), Customer sell-in and legal & regulatory issues.-
- Develop & lead implementation of activation platforms and ideas based on the brand vision plan working with communication teams and agencies (PR, BTL...)-
- Lead the monitoring and reviewing of effectiveness of innovation and renovation programme to inform future plans. Ensure continued focus on and support of innovation platforms once launched.- RESOUCE MANAGEMENT- Responsible for A&P budget to drive sales growth (both top line and bottom line), and share growth.-
- Has a team (brand managers and ABM) as direct reports to coach and develop.-
- Other tasks assigned by line manager- REQUIREMENTS- Bachelor’s degree-
- 7-10 years classic brand management experience-
- Business management and brand development experience-
- Manage stakeholders in multi-functional teams.-
- Strong analysis skills and data driven and project management skill-
- Strong presentation and communication skills-
- Ability to work and multitask in a fast-paced environment.-
- Good command of English and Vietnamese.- If you have the qualifications above, please feel free to contact our Talent Partner Team for more information.
Unilever is an organization committed to equity, inclusion, and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business.
-
(Senior) Brand Manager
4 days ago
Ho Chi Minh City, Vietnam concung.com - con cung joint stock company Full timeXem và nộp hồ sơ ngay **Lưu ý**: - Người tìm việc đang xem tin **(Senior) Brand Manager**: - **Mã tin đăng: 3426298**. Mọi thông tin liên quan tới tin tuyển dụng này là do người đăng tin đăng tải và chịu trách nhiệm. Chúng tôi luôn cố gắng để có chất lượng thông tin tốt nhất, nhưng chúng...
-
(Senior) Assistant Brand Manager
4 days ago
Ho Chi Minh City, Vietnam concung.com - con cung joint stock company Full timeXem và nộp hồ sơ ngay **Lưu ý**: - Người tìm việc đang xem tin **(Senior) Assistant Brand Manager**: - **Mã tin đăng: 3265843**. Mọi thông tin liên quan tới tin tuyển dụng này là do người đăng tin đăng tải và chịu trách nhiệm. Chúng tôi luôn cố gắng để có chất lượng thông tin tốt nhất,...
-
Senior Brand Manager
3 weeks ago
Ho Chi Minh City, Vietnam Nestle Full timeNestlé Nutrition, a global company in the Nestlé Group, helps to enhance peoples’ lives through science-based nutrition products and services for consumer groups with specific nutritional needs. Our brands include Nestlé and Gerber maternal and infant nutrition, PowerBar and Musashi performance nutrition and Jenny Craig weight management. **POSITION...
-
Senior Brand Communication Manager
5 days ago
Ho Chi Minh City, Vietnam Ninja Van Full timeNinja Van is a tech-enabled logistics company on a mission to provide hassle-free delivery services for businesses of all sizes across Southeast Asia. Launched in 2014, we started operations in Singapore and have become the region's largest and fastest growing last-mile logistics company, partnering with over 35,000 merchants and delivering more than 1,000...
-
Brand Manager
12 hours ago
Ho Chi Minh City, Vietnam Reckitt Full timeDefine, redefine or create (new product) brand positioning and champions the integration of the global equity / messaging and implications to the organization. - Work with agencies and senior managers to develop initial creative direction providing the direction for brands and develop media / digital plan for IF portfolio. - Lead alignment across brands for...
-
Brand Protection Manager
12 hours ago
Ho Chi Minh City, Vietnam Unilever Full timeReady to move forward in your career? Please check out position Brand Protection Manager, located in Ho Chi Minh City. Main Job Purpose: The Brand Protection Manager will be a part of the Brand Protection Group at regional and Global level. The purpose of the role is to provide pragmatic, effective and timely actions consistent with business objectives to...
-
Brand and Communication Manager
12 hours ago
Thành phố Hồ Chí Minh, Vietnam Công Ty TNHH Wall Street English Full time**Mô tả công việc**: (Mức lương: 40 - 50 triệu VNĐ) 1. Strategic Leadership: - Develop and execute comprehensive branding marketing strategies to enhance brand visibility, equity, and performance across all brands within the Asia Strategic Holdings Group. - Collaborate with the Country Head of Marketing and other senior leaders to align...
-
(Senior) Assitant Brand Manager
5 days ago
Ho Chi Minh City, Vietnam công ty tnhh sol Full timeXem và nộp hồ sơ ngay **Lưu ý**: - Người tìm việc đang xem tin **(Senior) Assitant Brand Manager (F&B)**: - **Mã tin đăng: 3570809**. Mọi thông tin liên quan tới tin tuyển dụng này là do người đăng tin đăng tải và chịu trách nhiệm. Chúng tôi luôn cố gắng để có chất lượng thông tin tốt nhất,...
-
Senior) Brand Manager
12 hours ago
Thành phố Hồ Chí Minh, Vietnam Concung.com Full time**Introduction** - Con Cung is the biggest omni-channel company for mom & baby with 600 retail stores in Vietnam in 2021 and plan to have 1,000 stores by 2023 with 1 billion USD revenue. Con Cung's annual growth rate is more than 70%. With the vision of providing good quality products for children, Con Cung is strongly investing into Product Research and...
-
Assistant Brand Manager/ Brand Manager
6 days ago
Ho Chi Minh City, Vietnam Headhunt Vietnam Full timeCấp bậc: Điều Hành (Executive level) Bộ phận: Marketing Địa điểm làm việc: Vp. HCM Báo cáo cho: Group Brand Manager **1. ROLES**: The Assistant Brand Manager provides effective support to Brand Manager to ensure job completion and there by contribute to good results of the designated brand(s). **2. KEY RESPONSIBILITIES**: - Assist...
-
Brand Manager
6 days ago
Ho Chi Minh City, Vietnam Marico South East Asia Corporation Full time**Mô tả công việc**: (Mức lương: Thỏa thuận) We are looking for a driven, hard-working, and proactive Brand Manager. This role will be responsible for developing our new female personal care business. The Brand Manager will lead various brand projects from communication to activation, hence you should have a strategic mindset to plan and...
-
Senior Digital Brand Manager
4 weeks ago
Ho Chi Minh City, Vietnam Abbott Laboratories Full time**1, Summary**: Responsible for brand consumer and ethical digital strategy and execution. - Reporting directly to: Associate Marketing Director - Brand Lead - High frequency of interaction: Digital & Media Agency, CMM, Trade, Regulatory, OEC - Working location: Melinh Point Tower, 2 Ngo Duc Ke, Ben Nghe Ward, District 1, HCM **2, Core job...
-
Senior Planner/planning Manager
2 weeks ago
Ho Chi Minh City, Vietnam Admicro Full time1. Tư vấn giải pháp và lập kế hoạch PR Corporate cho Doanh nghiệp - Nhận diện nhu cầu, bài toán PR Corporate của doanh nghiệp. Có kỹ năng đặt câu hỏi, khai thác thông tin định hướng, chiến lược, tầm nhìn.. của doanh nghiệp - Tư vấn giải pháp PR Corporate cho doanh nghiệp: Phối hợp với...
-
Brand Manager
2 days ago
Ho Chi Minh City, Vietnam Prudential plc Full timePrudential's purpose is to help people get the most out of life. We will deliver our purpose by creating a culture in which diversity is celebrated and inclusion assured, for our colleagues, customers, and partners. We provide a platform for our people to do their best work and make an impact to the business, and in exchange, we support our people's career...
-
Brand Manager
6 days ago
Ho Chi Minh City, Vietnam Reckitt Full timeExecutes strategies and activities for Reckitt (Intimate Wellness & other Consumer Goods brand) in line with vision to hit business targets an brand goals - Communicates effectively vision for the brand (s) and/or multiple products to relevant cross-functional teams, motivates them to achieve local and regional goals - Manages and delivers sales and product...
-
Brand Manager
3 weeks ago
Ho Chi Minh City, Vietnam Unilever Full timeJob Descriptions - Development of a share-growth-oriented marketing & category plan that seizes opportunities in product renovation, pricing strategy, competitor activities, customer/channel (e.g. convenience format, discounter) specific needs - Represent consumer (insights), brand strategy and product quality requirements on the crossfunctional discounter...
-
Brand Manager
3 weeks ago
Ho Chi Minh City, Vietnam Manulife Full timeWe are a leading financial services provider committed to making decisions easier and lives better for our customers and colleagues around the world. From our environmental initiatives to our community investments, we lead with values throughout our business. To help us stand out, we help you step up, because when colleagues are healthy, respected and...
-
Senior Brand Manager
3 weeks ago
Ho Chi Minh City, Vietnam Heineken Full time**Accountabilities**: **No.** **Key Activities** **Results** 1 Advertising & sponsorship: - Compiling the annual brand plans for sponsorship, promotion programs and other activities to ensure these activities meet the brand strategies. - Exploiting new opportunities for sponsorship and promotion programs to strengthen the brand images and to support...
-
Brand Manager
4 days ago
Ho Chi Minh City, Vietnam beta Full timeXem và nộp hồ sơ ngay **Lưu ý**: - Người tìm việc đang xem tin **Brand Manager**: - **Mã tin đăng: 3426299**. Mọi thông tin liên quan tới tin tuyển dụng này là do người đăng tin đăng tải và chịu trách nhiệm. Chúng tôi luôn cố gắng để có chất lượng thông tin tốt nhất, nhưng chúng tôi...
-
Brand Manager
12 hours ago
Ho Chi Minh City, Vietnam dinh phu thinh company limited Full timeXem và nộp hồ sơ ngay **Lưu ý**: - Người tìm việc đang xem tin **Brand Manager**: - **Mã tin đăng: 3359748**. Mọi thông tin liên quan tới tin tuyển dụng này là do người đăng tin đăng tải và chịu trách nhiệm. Chúng tôi luôn cố gắng để có chất lượng thông tin tốt nhất, nhưng chúng tôi...