Buyer Program, Cluster Flash Sale Lead

4 months ago

Ho Chi Minh City, Vietnam Shopee Full time

DepartmentMarketing- LevelExperienced (Individual Contributor)- LocationVietnam - Ho Chi Minh CityOur Marketing teams conceptualise and implement go-to-market activities to achieve increased usage and visibility. The Regional Marketing team is responsible for in-app campaign planning, product marketing, partnerships and content strategy to drive acquisition and engagement. The Regional Brand and Growth Marketing team covers all aspects of online and performance marketing, which involve tracking and measuring data to better reach our users. Our local marketing teams work closely with the regional teams to localise and adapt strategies to increase brand awareness and acquisition in each market. Browse our Marketing team openings to see how you can make an impact with us.
- Lead Cluster Flash Sale team to ensure the smooth execution and commercial contribution to the platform
- Understand the end-to-end process of Flash Sales and work closely with BD/CMM and Big Campaign to initiate campaigns/deal types under Flash Sale
- Liaise with cross-functional stakeholders to ensure promotional activities, mechanics, and communication lead to commercial results
- Analyze CFS performance including commercial and traffic metrics as well as identify key learnings and share best practices for program improvement
- Initiate new ideas and conduct marketing analysis to grow commercial performance and buyer retention.
- Lead a team of 3 - 5 members to deliver the daily task
- Other tasks assigned by the Reporting Manager.

**Requirements**:

- At least 2 years of experience in a team lead role
- Analytical, logical, and structured thinking with detailed orientation.
- Experience in project management and execution abilities
- Excellent communication, presentation, and negotiation skills to effectively engage with stakeholders.
- Strong organizational skills, with the ability to multitask, prioritize, and work independently under pressure.
- Functional data analysis skills and ability to quickly extract insights
- Strong command of English (written and spoken)

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