App Ad Monetization Specialist

3 weeks ago


Ho Chi Minh City, Vietnam AnyMind Group Full time

**What You'll Do**:

- Monitor Ad monetization performance of app publishers from multiple markets (ex: CN, IN, JP, etc). Troubleshoot issues related to Ad performance.
- Uplift Ad revenue for app publishers via:

- Review publisher ad monetization accounts (ex: AdMob, GAM, ApplovinMax, LevelPlay, etc) and provide suggestions to optimize Ad revenue
- Analyze data to Optimize Mediation ad network performance by constantly review, adjust Waterfall prices, execute A/B tests
- Consult ad logic, ad frequency capping, suggest testing new ad placements/formats and monitor Ad performance & User experience during testing
- Suggest testing new ad networks
- Do basic review of publisher UA activity to support UA team
- Create Performance review slides to update publisher with performance and provide new suggestions
- Understand internal & partners platforms/features to find optimization opportunities
- Perform qualitative and quantitative research to explore new optimization methods, build new process
- Conduct different kinds of research (market, competitor, user, ) to provide strategic learnings for business and build strategy

**Who You Are**:

- Prior experience in the Ad tech industry, Game monetization and product-driven environment (SSP company, Publishing house, Game studio, etc)
- Preferred experience working with ad network & ad logic pricing optimization.
- Demonstrate a keen interest and understanding of technology, marketing, analytics, and data-driven solutions
- Detail-oriented, well organized with good sense of responsibility
- Proficiency in English is a must, and the ability to communicate in other languages (Japanese, Chinese) is highly desirable.
- Strong analytical and problem solving skills with outstanding communication
- An open mind with strong willingness to learn
- Knowledge of multiple front-end languages (e.g. HTML/ CSS, JavaScript, XML, jQuery) and JavaScript frameworks (e.g. Angular, React, Node.js...) is a big plus but not required
- Logical, data-oriented, and tech-driven
- Independent, passionate, self-motivated and quick learner
- Having a clear career vision is a big plus

**Why You'll Love It**:

- Competitive Salary
- Performance Review (2 times per year)
- Performance Bonus
- Annual Leave
- Quarterly, Annual MVP Awards (prizes up to 5,000USD)
- Private health Insurance
- MacBook to be provided
- Good chance to explore new trends in the digital market
- Opportunity to learn and work with the most advanced advertising technology platforms
- Work in professional, active, international and dynamic environment



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