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Head of Customer Acqusition

2 months ago


Ho Chi Minh City, Vietnam UOB Vietnam Full time

About UOB

United Overseas Bank Limited (UOB) is a leading bank in Asia with a global network of more than 500 branches and offices in 19 countries and territories in Asia Pacific, Europe and North America. In Asia, we operate through our head office in Singapore and banking subsidiaries in China, Indonesia, Malaysia, Thailand and Vietnam, as well as branches and offices.

Our history spans more than 80 years. Over this time, we have been guided by our values — Honorable, Enterprising, United and Committed. This means we always strive to do what is right, build for the future, work as one team and pursue long-term success. It is how we work, consistently, be it towards the company, our colleagues or our customers.

Job Responsibilities

Manage partnership team to build new sales and product distribution channel empowered by partnership to acquire leads and growth customer base

Manage deepen relationship with partners to develop business

Develop sales and incentive scheme for new sales and product distribution channel

Ensure all partnership and product distribution related matters to comply with the Bank policies and local regulations

Develop customers campaigns/ promotion to acquire leads on digital channel and other channels

Collaborate with the various teams across UOBV retail Bank to develop effective end-to-end customer acquisition, retention programs to implement strategies to grow the customer base, improve overall segment profitability and deepen product penetration.

Develop and implement optimized models to improve acquisition quality and momentum, across digital channels and other traditional channel. This includes attracting emerging affluent and privilege banking segment who may have banking needs.

Leverage regional UOB markets to acquire prospects

Work closely with both internal and external stakeholders to ensure the success of customer strategies and initiatives, adopt the latest ideas and the best governance practices from regional level properly.

Any other tasks assign by line manager

Job Requirements

Bachelor’s degree or higher

Relevant depth of experience in the industry, with minimum 10 years of experience in partnership, sale and marketing

Strong leadership, people management, and interpersonal skills

Ability to work both unsupervised and in a team-oriented environment

Ability to work under pressure and manage deadlines or unexpected changes in expectations or requirements

Excellent communication skills

Pro-active approach/self-starter

Be a part of UOB Family


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