Strategic Planning Manager
6 months ago
**Strategic Planning Manager (01)**
**Job Purpose**:
A Communication Planning Manager provides a strategic approach to the implementation of the idea and ensures smooth integration of the work between creative and media.
**Key Responsibility**:
- **PLANNING - 80%**_
- Lead the project in planning phase: find-out the bottle-neck of each brief; research on market landscape, consumer insights & media behaviors to propose communication strategy and 360 channel strategy;
- Work together with Internal team (Creative Team & Account team) to develop the proposal;
- Present the proposal to clients & protect the plans to win the business/plan.
- **TEAM DEVELOPMENT - 20%**_
- Recruit & guide planner team members to contribute the utmost to the success of planning section;
- Update new trends & knowledge to coach planner team members.
**Key Deliverables**:
- Inspiring & insightful creative brief, on-brief communication strategy, suitable channel strategy;
- Qualified communication proposal that meets client's expectation and deliver business objectives, marketing objectives & communication objectives;
- Convincing presentation and agile, valuable contributions for clients in both planning & execution process;
- Strong planner team including social planner & digital media planner
- Excellent project management skills.
**Qualification/ Requirement**:
- 3-5 years of experience in the agency environment.
- Knowledge in marketing, branding, strategic planning & communication channels;
- Strong data analytical skills and can use data to solve problems;
- In-depth knowledge about conducting consumer survey by qualitative & quantitative research;
- Ability to work within the team & independently;
- Presentation & explanation skills.
- Ability to communicate well in English
- Bachelor’s Degree is required
**Salary**: 50,000,000₫ per month
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