Strategic Planning Manager
2 months ago
The purpose of this role is to work with the strategy lead to craft strategic outputs including creative briefs, research reports and analyses, selling narratives, strategic POVS and go-to market plans.
Job Description:
Responsibilities
- Has the overall responsibility for writing briefs and conducting briefings on several brands and the ability to mentor and train others in the same pursuits
- Acts as a catalyst to creative and brand teams in seeking out new ways to add value to the brand and in identifying future opportunities
- Demonstrates the maturity and leadership skills to become a key player in a collaborative, multi-disciplinary cross agency team
- Leverages data and insights to writes inspiring briefs and lead creative briefings with little supervision
- Pro-actively seeks out opportunities to make the work better in a collaborative way
- Demonstrates a proficiency in the usage and translation of all types of data into leverageable insights to drive creative thinking and client growth
- Is a knowledgeable leader for planners and associate planners and can help them grow in the discipline
- Demonstrates and fosters a collaborative work environment in which ideas flourish
- Builds strong relationships with middle level marketing/account clients and earns their trust and respect
Knowledge and experience
- At least 5 years-experience in relevant industry with at least 1-2 years or more working as a Manager
- Knowledge in marketing, branding, strategic planning & communication channels;
- In-depth knowledge about conducting consumer survey by qualitative & quantitative research;
Skills and abilities
- Critical thinking;
- Strong data analytical skills and can use data to solve problems;
- Presentation & explanation skills.
- Excellent in English, both verbal & written communication.
- Ability to work within a team & independently.
Location:
Ho Chi Minh City
Brand:
Dentsu Creative
Time Type:
Full time
Contract Type:
Fixed Term Contract (Fixed Term)
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