Senior Growth Strategy Executive, Zalopay

1 week ago


Ho Chi Minh City, Ho Chi Minh, Vietnam VNG Full time
As a Senior Growth Strategy Executive, you will play a pivotal role in driving strategic initiatives to achieve User Growth & Retention KPI within the assigned budget

Your responsibilities will include:

  • Strategic Planning (30%): Develop and implement strategies to achieve KPIs related to user metrics within allocated budgets.
  • Data Analysis and Insights (30%): Analyze data to derive actionable insights to enhance user retention, optimize costs, and improve user conversion rates.
  • CRM R&D (20%): Act as the R&D for the inhouse CRM tool, known as NBA (Next Best Action), and collaborate with crossfunctional teams to generate a user featureset of behaviors, experiment, analyze, and optimize user journeys for effective retargeting.
  • Collaboration with Data Science (20%): Collaborate with the Data Science team to create innovative data solutions that support excellent operations and optimize the effectiveness of marketing campaigns.

Yêu cầu:

  • Technical Proficiency: Mastery of Excel, PowerPoint, SQL, and Python for effective data analysis and reporting.
  • 45 years experience in one or more of the following areas: Management Consultant, Consumer Tech, Banking & Financial Industry with a track record of analyzing data related to user behavior.
  • Strong business acumen and a history of involvement in projects related to product enhancement and cost optimization.
  • Experience in conducting A/B tests and active participation in projects related to Data Science
  • Project management experience is a plus, showcasing your ability to handle multifaceted responsibilities and deliver successful outcomes.


  • Ho Chi Minh City, Ho Chi Minh, Vietnam VNG Full time

    ZaloPay is one of the leading e-wallets in Vietnam. As we continue to expand, we are seeking a strategic Growth Marketing Executive to join our team and drive our Digital Services to new heights.- Position Overview:The Growth Marketing Executive will be responsible for developing and executing innovative marketing strategies to drive the sales of data and...


  • Ho Chi Minh City, Ho Chi Minh, Vietnam VNG Full time

    ZaloPay is a fast-growing mobile payment provider in Vietnam since it commenced operations in 2017. We aim to serve Vietnam's large underbanked population, accelerate financial inclusion and leverage technology to improve access to Fintech services for our users and merchants. In 2020, ZaloPay officially integrated into the messaging app Zalo to provide...


  • Ho Chi Minh City, Ho Chi Minh, Vietnam VNG Full time

    About ZaloPay Loyalty Program: ZaloPay's Loyalty Program, also known as ZaloPay Priority, is designed to reward our users in the most engaging and meaningful ways. We strive to create lasting relationships with our users, offering them exclusive benefits, rewards that elevate their experiences with ZaloPay. Through our program, members enjoy a variety of...


  • Ho Chi Minh City, Ho Chi Minh, Vietnam VNG Full time

    Operation Excellence: Support business operation activities to ensure timely operational deliveries. Represent the business team to take prompt coordination action for arising product operation issues reported by the Customer Service team or Technical team. Work with the growth marketing team to crosscheck and qualitycheck monthly promotional campaigns and...


  • Ho Chi Minh City, Ho Chi Minh, Vietnam VNG Full time

    AOperation Excellence: Support business operation activities to ensure timely operational deliveries. Represent the business team to take prompt coordination action for arising product operation issues reported by the Customer Service team or Technical team. Work with the growth marketing team to crosscheck and qualitycheck monthly promotional campaigns and...


  • Ho Chi Minh City, Ho Chi Minh, Vietnam VNG Full time

    ZaloPay is a fast-growing mobile payment provider in Vietnam since it commenced operations in 2017. We aim to serve Vietnam's large underbanked population, accelerate financial inclusion and leverage technology to improve access to Fintech services for our users and merchants. In 2020, ZaloPay officially integrated into the messaging app Zalo to provide...


  • Ho Chi Minh City, Ho Chi Minh, Vietnam VNG Full time

    Negotiate and convince partners (Service Providers) to cooperate and integrate with ZaloPay; Serve as the lead point of contact for all merchants account matters, fostering strong and collaborative relationships; Identify and plan for the growth among existing merchants. Liaise with crossfunctional internal teams to improve MC performances via campaigns &...


  • Ho Chi Minh City, Ho Chi Minh, Vietnam VNG Full time

    Lead and manage the development and planning of the growth strategy Leverage and optimize various initiatives of the marketing growth activities, including product selection strategy, promotion and other incentive design Evaluate market conditions on a regular basis to identify emerging trends, to provide learning to support the continuous optimization of...


  • Ho Chi Minh City, Ho Chi Minh, Vietnam VNG Full time

    Lead and manage the development and planning of the growth strategy Leverage and optimize various initiatives of the marketing growth activities, including product selection strategy, promotion and other incentive design Evaluate market conditions on a regular basis to identify emerging trends, to provide learning to support the continuous optimization of...


  • Ho Chi Minh City, Ho Chi Minh, Vietnam VNG Full time

    1.Senior Growth Marketing Supervision: Develop overall marketing strategy as well as action plans to build up and meet KPI of merchants growth & retention, transactions & volume for assigned Merchant Cluster (Retail & FnB Merchants). Supervise the alwayson process of planning & execution of promotional campaigns, engagement activities...


  • Ho Chi Minh City, Ho Chi Minh, Vietnam VNG Full time

    ZaloPay is a fast-growing mobile payment provider in Vietnam since it commenced operations in 2017. We aim to serve Vietnam's large underbanked population, accelerate financial inclusion and leverage technology to improve access to Fintech services for our users and merchants. In 2020, ZaloPay officially integrated into the messaging app Zalo to provide...


  • Ho Chi Minh City, Ho Chi Minh, Vietnam VNG Full time

    In charge of the overall management and execution of initiatives to grow user and revenue, including activities such as promotion, communication, product optimization for Financial Services/ Money Transfer. Evaluate market conditions on a regular basis to identify emerging trends, to provide learning to suggest new potential marketing tactics. Manage budget...


  • Ho Chi Minh City, Ho Chi Minh, Vietnam VNG Full time

    Get to know Our Team:We are one of the most dynamic teams at ZaloPay driving up cashless payment of users on top daily demands of transportation, food delivery & express. Understanding insights from diverse segmentation (users, drivers, merchants, partners, etc.) and deploying innovative payment product & growth initiatives are our daily jobs to be done....


  • Ho Chi Minh City, Ho Chi Minh, Vietnam VNG Full time

    Serve as the lead business development point to negotiate and convince partners (Global Key Accounts) to cooperate and integrate with ZaloPay Serve as the lead point of contact for all merchants (MC) account matters. Identify and plan for the growth among existing merchants. Liaise with crossfunctional internal teams to improve MC performances via campaigns...


  • Ho Chi Minh City, Ho Chi Minh, Vietnam VNG Full time

    ZaloPay is a fast-growing mobile payment provider in Vietnam since it commenced operations in 2017. We aim to serve Vietnam's large underbanked population, accelerate financial inclusion and leverage technology to improve access to Fintech services for our users and merchants. In 2020, ZaloPay officially integrated into the messaging app Zalo to provide...


  • Ho Chi Minh City, Ho Chi Minh, Vietnam VNG Full time

    ZaloPay is one of the fastest-growing mobile payment providers in Vietnam. In 2020, ZaloPay officially integrated into the messaging app Zalo to provide users with daily in-app services such as money transfers, phone top-ups, and other financial services. At ZaloPay, we focus on scaling up the fintech services, expanding our partnerships, increasing...


  • Ho Chi Minh City, Ho Chi Minh, Vietnam VNG Full time

    Negotiate and convince partners to cooperate and integrate with ZaloPay. Serve as the lead point of contact for all merchants (MC) account matters. Identify and plan for the growth among existing merchants. Liaise with crossfunctional internal teams to improve MC performances via campaigns & initiatives. Monitor and manage campaigns/ initiatives planned to...


  • Ho Chi Minh City, Ho Chi Minh, Vietnam VNG Full time

    Act as a Growth and Partnership owner of strategic partners. Overview key growth metrics of the business and overall market including industry trends & competitor landscape to identify growth opportunities. Drive deepdive analysis to unravel the "why" behind the performance and proactively propose action plans via tactical Marketing campaigns or Product...


  • Ho Chi Minh City, Ho Chi Minh, Vietnam VNG Full time

    Lead and manage the development and planning of the growth strategy to acquire new user and GMV from entertainment sector Leverage and optimize various initiatives of the marketing growth activities, including product selection strategy, promotion and other incentive design Evaluate market conditions on a regular basis to identify emerging trends, to provide...


  • Ho Chi Minh City, Ho Chi Minh, Vietnam VNG Full time

    Evaluate market conditions to identify emerging trends and propose innovative digital marketing tactics for improving Growth Marketing activities; Develop overall growth marketing plan to build up and meet KPI related to volume, user growth, user retention for the assigned vertical Offline Retail KA & Ecommerce (Lazada, Tiki ); Oversee endtoend processing...