Product Marketing Manager
5 days ago
**Pays**
Vietnam
**Lieu de travail**
HO CHI MINH CITY-SAILING TWR(VNM)
**Société employeur**
TotalEnergies Mkt Vietnam Ltd - TEMV
**Domaine**
Commerce
**Lieu**
Vietnam
**Type d'emploi**
CDI
**Expérience**
Minimum 3 ans**REQUIREMENTS**:
- Bachelor’s degree in Marketing, Business, or related field
- At least 3 - 5 years of experience in
**Product/Trade Marketing**
- Smooth written and verbal communication skills in **English** and **Vietnamese**:
- Proven experience developing marketing plans and campaigns
- Strong project management, multitasking, and decision-making skills
- Metrics-driven marketing mind with eye for creativity
- Willingness and ability to travel
- Established press and media contacts
- Hard-working
**Activités**
- Our Company reflects the diversity of our employees. At TotalEnergies, the wide variety of talents drives our competitiveness, our ability to innovate, and our attractiveness. Therefore, we welcome differences in age, disability, gender reassignment, pregnancy/maternity, race, religion, beliefs, sex, sexual orientation, and family/parental status. _
**_We believe Diversity makes us better._**
- **ACTIVITIES**:
- Responsible for adapting a brand/product strategy for a company's target market.
- Develop expertise in terms of category needs, dynamics and requirements, including the consumers, customers and channels shopper attitudes & behavior and translate this into actionable initiatives for sales and marketing teams
- As the 'Product guardian', Product managers maintain product positioning and RTB across all company
marketing initiatives and communications and may manage a portfolio of products.
- **ACCOUNTABILITIES**:
- Working closely with engineering, sales, channels marketing, ATL marketing and agencies to ensure ONE TotalEnergies’s performance in term of volume, margin, customer/shopper/consumer satisfaction goals, also ensuring alignment of communications and messaging across all channels.
- Responsible to improve market share, brand awareness, brand health and brand performance including volume, UGMVC.
- Collate and analyze Consumer and shopper information, customer / channel performance of TotalEnergies brand vs competitors.
- Prepare SWOT analysis for TotalEnergies, ELF brand from competition point of view once a year and contribute to Channels’ Planning.
- Monitor and evaluate entire Product activities across channels.
- Define research needs and closely co-operate with ATL marketing team & research parties/agencies.
- Analyze consumers’ influencer insights, shopper trends, market analysis, and marketing best practices to build successful strategies
- Define the product strategy, positioning and roadmap gathering and prioritizing product and customer requirements, defining the product RTB, vision, price.
- Propose and execute the approved brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition.
- Planning and execution of all product launch including innovation and renovation, on-ground product/brand communications, activation to consumers, shoppers, customers.
- Responsible of product development, active products portfolio, pricing and new product launches as well as developing new business opportunities
- Creating and managing promotional collateral to establish and maintain product branding
- Monitoring to ensure spending within the assigned budget, in most efficiency.
- Competitor’s and consumers insights analysis
- Work with external third parties to assess partnerships and licensing opportunities
- Be an expert with respect to the competition, supporting the company’s overall strategy and goals.
- Gather customers, shoppers, influencers and market insights to inform outreach strategies, increase customers, shoppers, influencers conversions, and generate more qualified leads.
- Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly.
- Responsible to improve market share, brand awareness, brand health and brand performance including volume,
- Fulfill other tasks and/or assignments requested by the manager and/or the board of management.
**Contexte et environnement**
- **JOB DIMENSIONS:
- Responsible for adapting a brand/product strategy for a company's target market.
- Develop expertise in terms of category needs, dynamics and requirements, including the consumers, customers and channels shopper attitudes & behavior and translate this into actionable initiatives for sales and marketing teams
- As the 'Product guardian', Product managers maintain product positioning and RTB across all company marketing initiatives and communications, and may manage a portfolio of products
***
TotalEnergies, a multi-energy company
TotalEnergies is a multi-energy company that produces and markets fuels, natural gas, and electricity. Our 100,000 employees are committed to better energy that is more affordable, more reliable, cleaner, an
-
Product Marketing Manager
2 weeks ago
Ho Chi Minh City, Vietnam Totalenergies Full time**Mô tả công việc**: (Mức lương: Thỏa thuận) - JOB DIMENSIONS - Responsible for adapting a brand/product strategy for a company's target market. - Develop expertise in terms of category needs, dynamics and requirements, including the consumers, customers and channels shopper attitudes & behavior and translate this into actionable initiatives...
-
Marketing Manager/ Product Manager
6 days ago
Ho Chi Minh City, Vietnam PERSOLKELLY VIETNAM Full time**Key Responsibilities** - Plan and execute marketing communication activities, including social media, advertising, media relations, branding, product launches, industry events, social media, print collateral, and e-communications. - Direct and manage development of marketing communication collateral from conception through production, resulting in print...
-
Product Marketing Manager
2 weeks ago
Ho Chi Minh City, Vietnam Amazon CS Vietnam Company Ltd Full timeBachelor’s degree in Marketing or related fields. - 7+ years of relevant work experience in marketing content and communications, preferably in the e-Commerce, retail, technology, or B2B industries. - 4+ years’ experience in content management and communications at same position. - Demonstrated track record in developing and implementing marketing...
-
Product Marketing Manager
5 days ago
Ho Chi Minh City, Vietnam OPSWAT Full timeOPSWAT is a global cyber security company providing solutions for enterprises since 2002 to identify, detect, and remediate advanced security threats from data and devices coming into and out their networks. Trusted by over 1,000 organizations worldwide and with over 30 anti-malware engines, 100+ data sanitization engines and more than 25 technology...
-
Product Marketing Manager
4 days ago
Ho Chi Minh City, Vietnam OPSWAT Full timeOPSWAT is a global cyber security company providing solutions for enterprises since 2002 to identify, detect, and remediate advanced security threats from data and devices coming into and out their networks. Trusted by over 1,000 organizations worldwide and with over 30 anti-malware engines, 100+ data sanitization engines and more than 25 technology...
-
Product Marketing Manager
6 days ago
Ho Chi Minh City, Vietnam công ty tnhh minthacare Full timeYou will work closely with cross - functional teams to ensure that our products are successfully launched and marketed to the target audience. You are also directly responsible for the delivery of all collaterals, contents, materials, and the execution of all activities, online and offline, medical and retail, digital and social media required to achieve the...
-
Product Marketing Manager
4 days ago
Ho Chi Minh City, Vietnam Totalenergies Full time**Mô tả công việc**: (Mức lương: Thỏa thuận)Our Company reflects the diversity of our employees. At TotalEnergies, the wide variety of talents drives our competitiveness, our ability to innovate, and our attractiveness. Therefore, we welcome differences in age, disability, gender reassignment, pregnancy/maternity, race, religion, beliefs, sex,...
-
Assistant Product Marketing Manager
2 weeks ago
Ho Chi Minh City, Vietnam Công Ty TNHH Minthacare Full time**Mô tả công việc**: (Mức lương: Thỏa thuận) As an Assistant Product Marketing Manager (APM) at Minthacare, you are responsible for driving effective marketing always-on activities and campaigns, under the direction of the Product Marketing Manager. APM is the driving force behind the success of our products. To be qualified for the role, you...
-
Product Manager Ivd Marketing Manager
2 weeks ago
Ho Chi Minh City, Vietnam NavigosSearch Full time**What We Can Offer**: - Responsible for providing the sales team with the necessary technical expertise to enable them to sell the product - To ensure the successful development of assigned product and achievement of Company sales targets preparation and implementation of relevant marketing plans. - Main responsibilities: Product Manager will be...
-
Product Marketing Manager, Ads
5 days ago
Ho Chi Minh City, Vietnam Google Full timePlease visit this Google Careers posting for the Vietnamese-translated version of this role. **Minimum qualifications**: - Bachelor's degree or equivalent practical experience. - 4 years of experience in tech marketing, brand management, strategy consulting, agency, or a related B2B industry. **Preferred qualifications**: - Experience at a marketing...
-
Cloudverse, Product Marketing Manager
3 weeks ago
Ho Chi Minh City, Vietnam VNG Full timeThe Founder and CEO is an experienced and proven leader in AI and Cloud; with numbers of years of experience working in blue-chip technology companies like IBM and Accenture. CloudVerse’s leadership team is based out of Singapore; whereas the engineering talent is largely from VNG Headquarters in Vietnam - bringing in the best of the talents on both sides...
-
Product Marketing Manager
4 days ago
Ho Chi Minh City, Vietnam Healthcare (OHQ) Full time**Job Title**:Product Marketing Manager (Healthcare Medical Devices) **Location**:Ho Chi Minh City, VN**Employment Type**:Fixed Term**About OMRON** - Founded in 1933, OMRON has come a long way since and has evolved to become an organization committed to creating new social values. Today, In the APAC region, OMRON has a strong presence in Industrial...
-
Online Business Manager, Vietnam
2 weeks ago
Ho Chi Minh City, Vietnam Logitech Sales & Marketing Full time**Your Contribution**: Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. These are the behaviors you’ll need for success at Logitech. In this role you will: - Expand local market by strategically positioning Logitech products - Explore bundling opportunities for incremental business - Identify consumer...
-
Vietnamese Sourcing Agent
5 days ago
Ho Chi Minh City, Vietnam NEXT GEN PRODUCT LLC Full time**Responsibilities**: - Identify and evaluate potential suppliers based on product specifications, quality standards, and pricing. - Negotiate prices, terms, and agreements with suppliers to ensure cost-effective sourcing. - Conduct supplier visits and audits to assess production capabilities, quality control processes, and compliance with our standards. -...
-
Cloud Services, Product Marketing Manager
1 week ago
Ho Chi Minh City, Vietnam VNG Full time**Overall Responsibilities**: - Responsible for developing effective marketing strategies for the owned product line and plans channels to bring products to customers - Identifies target markets, develops product positioning, marketing mix to win them. Cultivate and nurture content for each marketing relationships with customers in strategic vertical...
-
Assistant Product Marketing Manager
5 days ago
Ho Chi Minh City, Vietnam Samsung Electronics Full timePosition Summary 1. Contribute to expanding the product's market coverage by setting up a product line-up operation plan. 2. Contribute to maximizing sales and minimizing loss by managing product lifecycle and developing pricing strategy to meet the target sales for the product. Role and Responsibilities 1. [Line-up management] Oversee the development...
-
Assistant Product Marketing Manager
2 weeks ago
Ho Chi Minh City, Vietnam Samsung Electronics Full timePosition Summary 1. Contribute to expanding the product's market coverage by setting up a product line-up operation plan. 2. Contribute to maximizing sales and minimizing loss by managing product lifecycle and developing pricing strategy to meet the target sales for the product. Role and Responsibilities 1. [Line-up management] Perform the development...
-
Assistant Product Marketing Manager
2 weeks ago
Ho Chi Minh City, Vietnam Samsung Electronics Full timePosition Summary 1. Contribute to expanding the product's market coverage by setting up a product line-up operation plan. 2. Contribute to maximizing sales and minimizing loss by managing product lifecycle and developing pricing strategy to meet the target sales for the product. Role and Responsibilities 1. [Line-up management] Perform the development...
-
Product Marketing Assistant Manager
3 days ago
Ho Chi Minh City, Vietnam Samsung Electronics Full timePosition Summary 1. Contribute to expanding the product's market coverage by setting up a product line-up operation plan. 2. Contribute to maximizing sales and minimizing loss by managing product lifecycle and developing pricing strategy to meet the target sales for the product. Role and Responsibilities 1. [Line-up management] Perform the development...
-
Associate Product Marketing Manager, Ads
5 days ago
Ho Chi Minh City, Vietnam Google Full time**Minimum qualifications**: - Bachelor's degree or equivalent practical experience. - 2 years of work experience in marketing or a related field. **Preferred qualifications**: - Experience at a management consulting firm, investment bank or other role utilizing problem solving, quantitative analysis, and communicating findings to management. - Ability to...