Senior Trade Marketing Executive

2 months ago

Ho Chi Minh City, Vietnam Công ty TNHH Amorepacific Việt Nam Full time

**Mô tả công việc**:
(Mức lương: Thỏa thuận)

Essential business activities expected from this position:

- Developing and executing the Trade Marketing & Promotional Plan in line with brand objectives and managing the retailing A&P budget.
- Improving brand presence and campaign execution across trade through excellence in in-store planning, execution and tracking in alignment with the annual marketing priorities.
- Leading and implementing channel-specific marketing strategies and plans for assigned retailers.
- Conceptualizing and executing trade promotions and rolling out impactful in-store campaigns in collaboration with marketing teams.
- Pushing alignement any Trade Marketing activity, point of sale and value add items to ensure best in class quality and cost effectiveness with MKT & Merchandising team.
- Visiting the points of sale regularly to ensure that the brand is visible, and guidelines are respected.
- Analyzing both internal and external sales (Sell-Through, Sell-Out) to identify distribution gaps, threats, and opportunities for the channels / retailers.
- Working with Demand Planner to monitor and improve accuracy of category sales forecast by channel & chain, in accordance with the monthly forecast schedule.
- Planning and managing the planograms, in-store visibility following brand guideline and concept.
- Identify sales gaps and work with the retailers to propose close-gap measures.
- Monitor and report competitive activities to track frequency and types of promotions taking place in the various trade sectors, documenting such activities for analysis, reporting and future referencing purposes.
- Monitor the price matter following brand direction and aligned plan.

**Chức vụ**: Nhân Viên/Chuyên Viên

**Hình thức làm việc**: Toàn thời gian

**Quyền lợi được hưởng**:
13th-month Payment, Annual Performance Bonus

Dynamic working environment

Benefit Package, Health Care Insurance

**Yêu cầu bằng cấp (tối thiểu)**: Đại Học

**Yêu cầu công việc**:
Education and Experience

Required diploma and/or level of professional experience:

- Bachelor's degree in marketing, Sales, or Management
- Relevant experience: minimum 2 years of Trade Marketing or Category experience in FMCG or Beauty environment.

Skill Sets

Required skills:

- Fluent in English.
- Strong Interpersonal & Analytical skills
- Good presentation and communication skills
- Proficient in Excel & PowerPoint tools.

**Yêu cầu giới tính**: Nam/Nữ

**Ngành nghề**: Kinh Doanh/Bán Hàng,Nghiên Cứu Thị Trường,Offline Marketing (Báo/Đài/Truyền Hình),Quảng Cáo/Marketing

Đại Học
Không yêu cầu

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