Trade Marketing Executive

5 months ago


Ho Chi Minh City, Vietnam Abbott Laboratories Full time

**1, Summary**:
To play a key role in achieving company sales target & category growth through developing & implementing Trade Marketing activities and activations as well as customers' & shoppers' expectations
- High frequency of interaction: Trade Marketing, Sales & Marketing
- Requirement:

- This position requires strong computer skills, attention to detail, positive attitude, and ability to work in a team environment.
- Strong analytical skills and ability to convert findings delivered thru analysis into action plan and
- Strong time management skills while working under tight timelines.

**2, Core job responsibilities**:
**Merchandising Effectiveness**:

- Work with relevant functions to develop Merchandising plan & execution
- Track and monitor the KPIs to measure the effectiveness of the merchandising at POS
- Co-ordinate with other functions/external vendors to support sales team in deployment of merchandising plan
- Conduct periodically trade visit to assess merchandising effectiveness in field
- Manage Merchandising budget efficiently & ensure cost policies are applied having in mind optimization between quality & price

**Functional Coordination**:

- Work with other functions internally (Sales, Marketing & Finance) as well as externally (Agencies, Key Accounts & Shoppers) as necessary to gain information and insights, as well as achieve results that are aligned with corporate and functional objectives.
- Conduct market visits in coordination with Sales & Marketing
- Other tasks assigned by Line Manager

**MINIMUM BACKGROUND/ EXPERIENCE REQUIRED**

**Core Skill Requirement**
- Good at project management
- Good at communication skills
- Good at planning & execution
- Proficient skills in MS Office, especially Excel
- Enthusiastic in working professional environment
- Experience in Merchandising execution & payment
- Understanding of Pharmaceutical industry

**Core Trait/Behavior Requirement**:

- Integrity
- Team spirit
- Sense of Urgency

**MINIMUM EDUCATION REQUIRED**
- Graduated from Pharmaceutical/Marketing/Business Administration University



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