Ads Monetization

6 months ago


Ho Chi Minh City, Vietnam VNG Full time

Responsible for **Monetize in app ads** with platforms (admob, unity, ironsource, vungle, fb network.)
- Responsible for **ASO** to enhance conversion rate, increase organic, ranking in stores.
- Responsible for the daily advertising of the project, including but not limited to fb, Google, tiktok and other channels.
- Responsible for collating data, and can analyze and summarize data for advertising optimization & ad monetization.
- Responsible for the daily work docking with advertising agencies, partners, etc.
- Produce advertising creatives and collaborate with designers to produce advertising materials
- Planning & Strategy for channels to reach performance & Objective of product following monthly, quarterly & yearly.

**Yêu cầu**:

- 2-3 years' experience in managing mobile game user acquisition campaigns across viable channels including ad networks, social and emerging technology.
- Experience integrated SDK of In app ad platforms, analyze data to persuade developer improve to enhance revenue from in app ads monetization.
- Skill in making creative for User acquisition campaigns: video, banner, playable ads.
- Good relationship with in-app ads partners.
- Proven ability to effectively communicate with cross functional teams.
- Experience working in a metric-driven role focused on LTV.
- Proven Data Analysis and Excel experience.
- Excellent negotiation skills.
- Be able to work with teams across different geographies and time zones.



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