Head of Growth Marketing

2 months ago


Thành phố Hồ Chí Minh, Vietnam Elfie Full time

**WE PROVIDE FULL RELOCATION SUPPORT TO SINGAPORE FOR THIS ROLE**

**ABOUT THE ROLE**:
Ready to revolutionize user growth in the healthcare tech industry? Join us at Elfie as the mastermind behind our global user acquisition, engagement, and retention strategies As the Head of Growth Marketing, you'll lead a newly established team in performance marketing, gamification, CRM, operations, and content to drive sustainable growth for Elfie's mobile app on a global basis.

If you're friends and colleagues describe you as a mobile app growth marketing superhero, we want to hear from you today

**WHAT WE OFFER**:

- A permanent global contract, with fiercely competitive salary
- Relocation support to Singapore, including obtaining the Employment Pass
- Comprehensive private healthcare support from day one
- Individualised career progression and development framework
- Hybrid working - 3 days in the office
- 14 days PTO, plus national holidays off
- Performance-related bonus paid twice a year; April and October
- Brand new MacBook and associated tech on day one
- An inclusive culture where everybody in the business has direct impact

**WHAT YOU WILL DO**:

- Lead and manage our newly established Growth Marketing team, including user acquisition, engagement, content, CRM and gamification
- Leverage data to priorities the right digital marketing projects, and to optimize user growth strategies accordingly
- Develop and manage the growth marketing budget, allocating resources efficiently to maximize return on investment
- Analyze user data and behavioral patterns to identify opportunities for enhancing acquisition and retention
- Collaborate with cross-functional teams to align growth initiatives with business objectives

**WHAT YOU WILL NEED**:

- 10+ years of experience in leading regional or global strategic growth marketing efforts for mobile app companies, ideally start-ups
- Proven track record of leading sustainable user growth and engagement at a senior level, ideally in a start-up environment
- Fluent in English with strong communication and collaboration skills.
- Expertise in data analysis and performance marketing.
- Strong leadership and team management skills.
- Bachelor's degree in Marketing, Business, or related field.

**WHY JOIN US?**:

- Strong and genuinely patient-focused company mission (see below)
- Truly global start-up with a blend of diverse cultures and backgrounds
- Excellent financial credibility and refreshingly clear future vision
- Phenomenal growth plans and an excellent company spirit
- Regular social events; our football team "Elfie FC" is taking Saigon by storm
- Dedicated career pathways and training to support your development
- Experienced founders with 20+ years experience in digital health, software, and partnership development in both bluechip and start-up companies - and successful previous exits

**ABOUT ELFIE**:
Elfie is the first completely free, gamified mobile app that rewards users for monitoring their health. Our vision is to become the world's largest self-reported medical record platform, supporting all therapeutic areas in a single, gamified, and free app for maximum impact.

We have a footprint in 7 countries (Brazil, France, United Kingdom, Turkey, Egypt, Hong Kong, Singapore, and Vietnam), growing to 12 by the end of 2024 and 25 by the end of 2025.

**How do we monetize?**

We have 2 independent yet synergic business models:

- **Insurers and employers**: Elfie premium version (aka ElfieWorks) is an employee health program sponsored by employers and insurers. These companies need employees to stay in good health and engaged to increase productivity and keep ever-increasing healthcare costs under control. ElfieWorks is designed and distributed in partnership with a global insurance broker and partner insurers.

**What is our culture?**

We have one single NorthStar at Elfie: maximising global health impact. It is a measurable KPI that is a function of the number of lives impacted and the level of impact on each individual. Everybody's KPIs across all departments are aligned with this. All our partnerships and revenue streams are also aligned with this.

We have 4 values:

- **Patient-first**: Whatever goes against our North Star (maximising patient health impact) is eliminated, all ideas and projects are prioritised accordingly.
- **Think big**: We don’t allow our fears and unknowns to limit our ambition and solutions.
- **Take ownership**: We are not tasked to execute a process but responsible to find a scalable solution.
- **Resilience**: We don’t allow challenges and setbacks to lower our motivation and commitment to our mission, regardless of any resulting discomfort

Check out the Elfie app:
**WHAT NOW?**:



  • Thành phố Hồ Chí Minh, Vietnam ShopBack Full time

    **Our Journey** ShopBack was born one night in 2014 when co-founders Henry and Joel were toying around (with entrepreneurial ideas) in Henry's car, sparking the concept of earning Cashback while shopping online. The ShopBack Group has now grown to become the leading shopping, rewards, and payments platform in Asia-Pacific, with 45 million shoppers across 12...


  • Thành phố Hồ Chí Minh, Vietnam Digisource Full time

    **About my client**: DigiSource's client is Best Asian Marketing a company with a Head office in Kuala Lumpur and other offices in Bangkok, Phnom Penh, Manila. - Support the Head of Marketing in developing and implementing strategic marketing plans, budgets, and long-term goals. - Oversee departmental operations and facilitate the growth and development of...


  • Thành phố Hồ Chí Minh, Vietnam Digisource Full time

    Salary**6,000 - 8,000 USD** **About my client**: DigiSource's client is Best Asian Marketing a company with a Head office in Kuala Lumpur and other offices in Bangkok, Phnom Penh, Manila. - Support the Head of Marketing in developing and implementing strategic marketing plans, budgets, and long-term goals. - Oversee departmental operations and facilitate...


  • Thành phố Hồ Chí Minh, Vietnam ShopBack Full time

    **Our Journey** ShopBack was born one night in 2014 when co-founders Henry and Joel were toying around (with entrepreneurial ideas) in Henry's car, sparking the concept of earning Cashback while shopping online. The ShopBack Group has now grown to become the leading shopping, rewards, and payments platform in Asia-Pacific, with 45 million shoppers across 12...

  • Head of User Growth

    6 months ago


    Ho Chi Minh City, Vietnam Elfie Full time

    ABOUT THE ROLE Ready to revolutionize user growth in the healthcare tech industry? Join us at Elfie as the mastermind behind our global user acquisition, engagement, and retention strategies! As the Head of User Growth, you'll lead a newly established team in media planning, operations, gamification, and content to drive sustainable growth for Elfie's...

  • Head of User Growth

    6 months ago


    Ho Chi Minh City, Vietnam Elfie Full time

    Ho Chi Minh City **Work Type**: Full Time ABOUT THE ROLE Ready to revolutionize user growth in the healthcare tech industry? Join us at Elfie as the mastermind behind our global user acquisition, engagement, and retention strategies! As the Head of User Growth, you'll lead a newly established team in media planning, operations, gamification, and content to...


  • Thành phố Hồ Chí Minh, Vietnam Autonomous Inc. Full time

    **About Us**: **Autonomous is a direct-to-consumer e-commerce company specializing in innovative office products.** We design and manufacture cutting-edge office solutions in Vietnam and sell them globally. Our mission is to create hardware products that empower every individual and company to perform at their best. Over 1,000,000 employees and 100,000...


  • Thành phố Hồ Chí Minh, Vietnam Intrepid Full time

    **About Us** Intrepid Asia is a leading Ecommerce and Digital Solutions Provider in South East Asia. We offer end-to-end omni-channel ecommerce management, a wide range of Digital Marketing Services and advanced Market Intelligence, all powered by state of the art inhouse Technology to our client base of leading international brands across all key...


  • Thành phố Hồ Chí Minh, Vietnam Shopee Full time

    Department Marketing- LevelExperienced (Individual Contributor)- LocationVietnam - Ho Chi Minh CityOur Marketing teams conceptualise and implement go-to-market activities to achieve increased usage and visibility. The Regional Marketing team is responsible for in-app campaign planning, product marketing, partnerships and content strategy to drive acquisition...


  • Thành phố Hồ Chí Minh, Vietnam PropertyGuru Pte Ltd Full time

    PropertyGuru is Southeast Asia’s leading PropTech company, and the preferred destination for over 34 million property seekers to connect with almost 55,000 agents monthly to find their dream home. PropertyGuru empowers property seekers with more than 2.8 million real estate listings, in-depth insights, and solutions that enable them to make confident...


  • Thành phố Hồ Chí Minh, Vietnam Recruitis Full time

    **Our client, one of the biggest technology companies in Asia, is looking for an experienced Head of Performance Marketing. In this role, you will drive the development and execution of innovative affiliate strategies across a variety of platforms. You'll play a crucial role in ensuring that all campaigns are aligned with business objectives, maximizing...


  • Thành phố Hồ Chí Minh, Vietnam Công Ty Tnhh Xuất Nhập Khẩu Bonario Việt Nam Full time

    **Key Responsibilities**: 1. **Comprehensive Administrative Support**: - Manage the Head of Marketing’s calendar, including scheduling across marketing, project management, and content creation commitments. - Prepare documents, presentations, and reports for meetings across Bonario, Ordinaire, and the home decor content channel. 2. **Project...


  • Thành phố Hồ Chí Minh, Vietnam VNG Full time

    This role will act as key member in managing and executing Growth marketing activities of Money Transfer. What you will do: - Manage the development and planning/executing of the growth marketing strategy for winning market share and increasing adoption of Zalopay's Money Transfer Product line - Manage and coach team member to become performing...


  • Thành phố Hồ Chí Minh, Vietnam Công Ty Cổ Phần Chứng Khoán Vietcap Full time

    **Mô tả công việc**: (Mức lương: Thỏa thuận) 1. User Growth Marketing - Develop and implement comprehensive user growth marketing plan aligned with company objectives - Identify key growth opportunities and set actionable goals to drive user acquisition and retention - Collaborate with cross-functional teams to ensure growth initiatives align...


  • Thành phố Hồ Chí Minh, Vietnam VNG Full time

    Collaborate with internal and external partners to develop and implement growth strategies aimed at increasing traffic and users for Zalopay products. - Execute communication and promotional plans to optimize the effectiveness of marketing campaigns. - Monitor and analyze data, evaluate campaign performance, and provide improvement recommendations. - Support...

  • Retail Marketing Head

    6 months ago


    Ho Chi Minh City, Vietnam Talentnet Full time

    $6,500 - $8,000 - FMCG **RESPONSIBILITIES**: - Drive overall growth strategy for the whole organization by being a strong deputy for the country head. - Lead a team of digital leads for digital commerce. - Identify growth opportunities in Modern trade, build & deploy growth plans. - Support IDT team leader in driving the IDT growth strategy. - Be the key...


  • Thành phố Hồ Chí Minh, Vietnam DHL Full time

    **About us**: DHL Supply Chain is the world’s leading contract logistics provider. Combining value-added and management services with traditional fulfilment and distribution, our customized, integrated logistics solutions drive efficiency, improve quality and create competitive advantage. We are seeking a dynamic **Head of Business Development** to join...

  • Head of Modern Trade

    4 months ago


    Thành phố Hồ Chí Minh, Vietnam Galderma Full time

    Galderma is the emerging pure-play dermatology category leader, present in approximately 90 countries. We deliver an innovative, science-based portfolio of premium flagship brands and services that span the full spectrum of the fast-growing dermatology market through Injectable Aesthetics, Dermatological Skincare and Therapeutic Dermatology. Since our...

  • Growth Specialist

    3 months ago


    Thành phố Hồ Chí Minh, Vietnam Chợ Tốt Full time

    Cho Tot Marketing team is a full-stack team that can deliver strategic planning, creative ideas and proficiency in execution. We work closely with other business teams to achieve business goals through innovative growth initiatives and communication campaigns. When you will be a part of the Marketing team, you will have a chance to work with our experienced...

  • Imc Planning Manager

    3 months ago


    Thành phố Hồ Chí Minh, Vietnam Integrated Marketing Solutions Full time

    **Job description** - **1/ Project Leader in Bidding & Concept Development**:_ Receive brief from clients and identify clients’ requirements & expectations. Research information regarding clients’ brands and activities. Lead cross-function brainstorming with the project team to build concepts, provide winning points and creative briefs. Write...