E-commerce Manager

4 weeks ago


Ho Chi Minh City, Vietnam L'Oreal Full time

**Main responsibilities, deliverables and contribution of this job to L’Oréal VN**

**Oversee the brand’s online sales and development of an excellent user experience and customer journey on the web.**
- Drive customer acquisition, retention and growth through digital marketing, and a seamless customer experience online, including managing CRM, loyalty programs and ensuring delivery and returns processes are effective
- Drives relationship with partners (as outlined above) to ensure synergies between the brand’s own digital activities and those of the retailers
- Develops customer understanding through customer data, contributing to the overall analysis of the consumer path to purchase
- Works closely with marketing to define the consumer experience and e-merchandising
- Activates the right business drivers by tracking and drawing conclusions from specific e-commerce KPIs (unique visitors, conversion rate, profit optimization)
- Adapts strategy to fit with the nuances of local e-commerce markets and leverages best practices across geographies
- Ensures that the brand presence and journey online is consistent with overall brand standards and strategy
- Drives collaboration with technology teams and ensures continuous improvement and upgrade of the site
- Scale direct to consumer online sales (only applicable for e-commerce leaders of specific divisions/brands)

**Most important qualifications, background and experience**:

- 3-4 years exp as Senior Key Account/ Category Manager in E-commerce Platforms (Lazada, Shoppee, etc.) or E-commerce Manager in FMCG companies
- Quick learner. Flexible to adapt.
- Independently member & practical team player to drive for results
- Digital
- Social native. Hunger towards Ecommerce.
- Good English including verbal & written
- Sense of Professional Beauty is preferred
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