[hanoi/ho Chi Minh/hai Duong] Chief Marketing

3 days ago

Hanoi, Vietnam Aloha Consulting Group Full time

Develop a marketing strategy that aligns with the overall business strategy, and establishes the brand's positioning in the market. This will include defining target audiences, creating messaging, and identifying channels to reach consumers.
- Build and maintain the brand image, ensuring consistency across all marketing touchpoints, and protecting the brand's reputation.
- Work closely with the retail team to develop in-store and visual merchandising strategies that will drive foot traffic and sales.
- Develop and execute launch strategies for new products, ensuring that they are successfully introduced to the market and achieve sales targets.
- Stay abreast of industry trends and consumer insights, and use this information to inform marketing strategies and identify new opportunities.
- Manage the marketing team, ensuring that they are aligned with the overall strategy and have the resources they need to execute effectively.

**Benefits**:

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