Associate Manager, Brand Marketing

2 weeks ago

Hanoi, Vietnam Aloha Consulting Group Full time

ACG_1881_JOB

**1. Brand Marketing**
- Collaborate with leadership and cross-functional teams to develop a research-driven, long-term brand strategy, enhancing brand positioning and equity.
- Lead the creation and execution of branding and marketing campaigns aligned with the brand strategy to boost brand awareness.
- Oversee product marketing initiatives across touchpoints to meet business goals and respond to market trends.
- Guide the branding team in building a consistent brand image and enhancing brand presence across channels.
- Partner with digital teams to deploy campaigns and initiatives to enhance brand reputation and drive leads.
- Conduct market and brand health research to inform brand, marketing, and recruitment strategies.

**2. Event Management & Others**
- Collaborate with various departments to create a thorough annual event plan that aligns with the brand marketing strategy to reinforce brand strategy and business objectives.
- Direct the event team in implementing events and brand activation initiatives, ensuring innovative approaches and seamless execution.
- Oversee marketing budget management and allocation planning, cultivate a skilled and cohesive Brand Marketing team, and fulfill other assigned duties and responsibilities.

**Requirements**:

- Bachelor’s degree in Marketing, Communication, Journalism, PR, or related fields;
- 5-7 years of experience in Marketing, PR, and communications;
- Exceptional Vietnamese writing skills and advanced English language proficiency;
- Effective communication: actively listens and enhances interpersonal communication quality in diverse settings;
- Leadership: delegates, inspires, supports, and guides team members, earning trust and respect;
- Teamwork & Collaboration: works effectively with others to achieve team objectives;
- Planning & Organizing: plans, organizes, and manages time, budget, and resources efficiently with attention to detail;
- Problem Solving & Decision-Making: analyzes situations, evaluates solutions, guides team members, and makes decisions when necessary;
- Creative Thinking & Innovation: initiates new and improved approaches beyond current practices;

**Benefits**:

- Yearly adjustment for cost of living;
- Annual salary increments and bonuses contingent on performance;
- 20 days of annual leave, along with Christmas closure, public holidays, and 5 days of paid sick leave;
- Relocation stipend to cover visa, flights, and initial accommodation expenses.

**_
Contact: Ly Nguyen_**

**_

Bachelor’s degree in Marketing, Communication, Journalism, PR, or related fields; 5-7 years of experience in Marketing, PR, and communications; Exceptional Vietnamese writing skills and advanced English language proficiency; Effective communication: actively listens and enhances interpersonal communication quality in diverse settings; Leadership: delegates, inspires, supports, and guides team members, earning trust and respect; Teamwork & Collaboration: works effectively with others to achieve team objectives; Planning & Organizing: plans, organizes, and manages time, budget, and resources efficiently with attention to detail; Problem Solving & Decision Making: analyzes situations, evaluates solutions, guides team members, and makes decisions when necessary; Creative Thinking & Innovation: initiates new and improved approaches beyond current practices;

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