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Performance Media Executive

2 weeks ago

Ho Chi Minh City, Vietnam Ekino Vietnam Full time

**Job summary**

You are responsible for developing, implementing and managing industry-leading Performance Media Marketing, largely focused on SEM but also working across Paid Social and Display. You will work with the Digital Media Manager and wider team to deliver exceptional results and ensuring objectives are being met.

**Responsibilities**:

- Setup and optimize the media campaigns
- Develop, implement and manage media performance
- Be the main PIC of the performance growth and KPI (i.e CPI, CPA,etc) with end-to-end responsibility for paid media
- Work with cross-functional teams including regional, global, local teams and media vendors
- Lead and manage projects with guidance from managers, and coordinate with media planners
- Provide post-campaign data and insight in terms of reporting and presentations
- Work with Performance team with trending, optimization and local insight
- Monitor, administer analytics dashboards and key reporting Client Space tools; and regularly make recommendations to improve the data available
- Stay ahead of the competition by analyzing, regularly documenting, and adopting new/best practices on an ongoing basis

**Requirements**:

- 3 years’ SEM, Paid Social, Performance Display, and strong track record in execution and implementation of successful digital strategies
- Up to 2-year client management/agency experience
- Comprehend and experience in managing local campaigns
- Understanding digital marketing & eCommerce a plus, specifically: social, mobile, SEO, and emerging search trends
- Knowledge of analytics and bid management platforms
- Strong analytical, numerical, and logical thinking skills and high attention to details
- Proficient MS Office (PowerPoint, Excel) skills
- Good communication skills
- Team player who takes ownership enjoys executing and delivering exceptional results