Senior Social Media Executive

3 weeks ago

Ho Chi Minh City, Vietnam Công Ty TNHH Airr Labs (Việt Nam) Full time

**Mô tả công việc**:
(Mức lương: Thỏa thuận)
JOB RESPONSIBILITIES:
1. KOL management:
Enhance the communication between users and improve stickiness, activity and loyalty of the user group, build up apositive community and incremental ofcontents
Source and review for the right influencers match for each campaign
Attract, onboard, and manage day-to-day relationships with KOLs.
Monitor and steer campaign budgets and make sure set campaign targets are met.
Develop content plannings and review creative + KOLcontent.
Identify and evaluate suitable livestream platforms, including TikTok, Facebook Live, Instagram Live, and others, to reach the target audience effectively.
Ensure optimal communication within the campaign teams at all stages of the campaign
Contribute to producing campaign assets and participate in on-set productions.
Monitor and optimize each KOLs performance.
Stay updated on technology trends, social media, and the Influencer Marketing landscape.
2. Livestream management:
Plan, organize, and execute livestream sessions to promote and sellproducts.
Collaborate with cross-functional teams to ensure seamless execution oflivestreams.
Conduct product demonstrations, answer customer questions, and provide real-time engagementduring livestreamsessions.
Monitor and analyze livestream metrics, such as viewership, engagement, and salesconversions,toidentify areas for improvement and optimize futurelivestreams.
Executing performance reviews and campaign reporting forbrands
3. Social Media Management:
Plan social media calendar by mapping campaign slots for total FB, IG, TT.
Roll out content bybriefing creatives,content execution,QC creative works,postschedule.
Work with creative to create new ideas,directcreative to translate social trends / socialideas intopractical concept and social posts.
Support incommunity management on FB, IG, TTby replying comments, inbox.
Keep update with the social trends toadapt and quick action forbrands.
4. Reporting:
Make report, key learning and next steps.
5. Others:
Perform other specialized tasks as required by the job and leader.

**Chức vụ**: Nhân Viên/Chuyên Viên

**Hình thức làm việc**: Toàn thời gian

**Quyền lợi được hưởng**:
Attractive and competitive salary
Premium international healthcare insurance
Company trip, big annual year-end party every year, team building, etc.

**Yêu cầu bằng cấp (tối thiểu)**: Đại Học

**Yêu cầu công việc**:
Bachelor’s degree or higher.
Good working knowledge and having at least 2 years experience of digital marketing/advertising and preferably experience in KOL marketing and/or social media marketing
Experienced in handling Influencer Marketing Campaign and StrategicPartnerships
Experience in the beauty / FMCG industry / KOL agency is aplus
Strong network with influencers with good account management skills
Good Vietnamese & English in oral and written.Excellent active listeningskills
A strong personality who able towork individually and within a team
Adaptability & excellent problem-solving skills and high levels of accuracy
Excellent written and communication skills
Excellent multitasking skills
Ability to build rapport and collaborate with others within the company and externally

**Yêu cầu giới tính**: Nam/Nữ

**Ngành nghề**: Nội Dung,Quảng Cáo/Marketing,Social Marketing

Đại Học
Không yêu cầu

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