Senior Brand Manager
1 week ago
Senior Brand Manager:
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Sector: Monroe Cosmetic & Fashion
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Contact: Iris
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Client: Monroe Consulting Group
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Location: Ho Chi Minh City
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Salary: Negotiable
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Expiry Date: 14 June 2023
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Job Ref: BBBH410045_
International award-winning executive recruitment expert Monroe Consulting Group is recruiting on behalf of a global corporation in the FMCG/Retail industry.
Our client is seeking for a Senior Brand Manager with a strong marketing background in planning & deploying Marketing strategy to leverage consumer engagement and achieve brand objectives.
Responsibilities:
- Manage and develop P&L and driving market growth
- Maintain brand public image through the implementation of marketing initiatives
- Oversee social media accounts and ensure brand consistency
- Manage and training subordinates & stakeholder management on the implementation of GTM and campaigns across channels
- Analyze trends in customer spending behaviors
- Analyze competitive benchmarking & uniqueness of brand products in the market
- Allocate marketing budget and ensuring budget planning for marketing in line with brand budget
- Establish relationships with influencers, advertising agencies, media outlets, etc.
Job Requirements:
- Bachelor's degree in Marketing and Communication with at least 35 years relevant experience.
- Experience in all aspect of Brand Management _(marketing, sales, merchandizing, public relations, etc.)_
- Highly organized, creative, detailoriented with critical thinking and quick adaptability in a fastmoving environment
- Ability to create afresh, effective, and measurable Marketing initiatives
- Strong leadership skills including leading, inspiring, and coaching direct reports; build collaborative relationships with stakeholders
- Fluent in English & Vietnamese
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