Senior Specialist Retail Marketing

6 days ago


Ho Chi Minh City, Ho Chi Minh, Vietnam PNJ Group Full time

Senior Retail Marketing

This role is entirely focused on managing marketing campaigns, dedicating 100% of its efforts to promotional activities and communications planning.

Job Description

1. Propose, develop, implement, and supervise revenue-boosting programs

  • Nationwide programs: Propose and design revenue-boosting campaigns for Mobility Sale, including timelines, scope, expected revenue, and budget.
  • Execute plans according to company procedures.
  • Report on the effectiveness of implemented sales-boosting programs.

2. Budget Planning and Control

  • Ensure effective execution and control of the allocated program budget.
  • Provide monthly/quarterly/annual budget reports related to the programs.

3. Cross-functional Coordination

  • Collaborate with relevant departments, divisions, and branches to ensure the effective execution of national campaigns and brand-specific initiatives in accordance with company procedures and policies.
  • Coordinate market research programs to assess target customers, pricing policies, product performance, and competitive landscape. Use insights to provide reports and develop programs that enhance brand visibility, boost sales growth, and strengthen competitive advantage.

Job Requirements

EDUCATION

  • Qualification:
    Bachelor's degree or higher
  • Major:
    Business Administration, Marketing

Skills and Attributes

  • Attention to detail and thoroughness
  • Strong analytical thinking
  • Teamwork and cross-functional collaboration
  • High stress tolerance and adaptability in dynamic environments
  • Strong sense of responsibility and accountability
  • Flexibility to work overtime when program demands arise
  • Willingness to travel for sales/marketing program implementation

RELATED EXPERIENCE

  • Minimum of 3–4 years of experience in communications, marketing, or similar fields

CORE SKILLS

  • Data Analysis
  • Critical Thinking
  • Problem Solving
  • Stakeholder Management

Deadline: 31/10/2025



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