Digital Content Creator

2 days ago

Ho Chi Minh City, Ho Chi Minh, Vietnam Lixibox Full time

Lixibox
is a full-stack one-stop omni-channel solution for luxury affordable brands to reach GenZ consumers in Vietnam, one of the fastest growing regions in the world. We focus on optimizing operation by leveraging an in-house agency and the in-house technology solutions to bring the most effective brand launching that would benefit the end consumers.

(Can open for remote or freelancer)

I. RESPONSIBILITIES:

We're looking for a creative and culturally attuned content creator to handle ideating, capturing, editing, revising, and delivering social-first content across paid and organic channels. The ideal candidate is a strong asset owner who thrives in a fast-paced, collaborative environment and is eager to grow — welcoming input and creative collaboration along the way. You'll also be our go-to person for spotting the assets that sell, not just tell, being creative for engaging content but also having analytical thinking to achieve business objectives and channel needs.

Social-first experience:

  • Must understand the content funnel, different creative needs, performance goals, and production processes between paid and organic content.
  • Stay ahead of social trends, understand channel algorithms, know platform-specific formats, user behaviors, and performance best practices to deliver the needed assets.
  • Analyze content performance metrics, insights and adapt content strategies to drive growth and achieve business goals.
  • Data-driven creativity: you can turn performance insights into actionable creative decisions

End-to-end execution:

  • Collaborate with the Brand team, Performance team, Art team or to ideate, concept and execute social-first assets (static, short-form video, motion graphics) across TikTok, Instagram, Facebook and email marketing.
  • Develop scroll-stopping content that drives performance metrics, including graphic design and short-form video, while maintaining strong pacing, music, motion, color tone, typographics, etc. and alignment with brand visual identity.
  • Recommend and test new formats, angles and creative ideas inspired by good case practices, cultural moments, platform trends, and the competitive landscape.
  • Demonstrate strong attention to detail: follow brand guidelines, campaign strategy and asset briefs precisely, prepare assets in advance, and ensure deliverables meet technical specs, platform-specific formats, user behaviors, performance best practices, and timeline.

Can-do mindset:

  • Thrive in a fast-paced, collaborative environment and be eager to grow.
  • Become a team-player in a brand team who can proactively handle the tasks with ownership and authority.
  • Deliver real story telling, highest quality adhering to brand guidelines as a brand guardian.

II. REQUIREMENTS:

  • 2–4 years of experience as a content creator for a brand. Having experience in performance marketing in creative agency or a D2C brand is a plus
  • Strong portfolio of ads/content that show measurable impact on performance
  • Working knowledge of performance metrics (i.e. ROAS, GMV, CTR, CPA), with deep understanding of social media platforms, channel algorithms, and audience expectations
  • Hands-on creative skills: video editing, graphic design, motion, UGC-style content, with tools-usage affluence & AI skills (as many as possible :smile: )
  • Deep understanding of US pop culture, digital trends, and hooks that resonate
  • Fluent in English with a creative tone of voice is a must
  • Experience and passion in beauty, wellness, or lifestyle categories is a plus-must
  • Clear communicator who shares progress, challenges, and timelines proactively

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