Digital Performance Specialist
4 days ago
Digital Performance Specialist (Mid–Senior Level)
- Onsite | Fulltime | HCM
- ARTEMIS DIGITAL | Floor 5, 55 Ho Hao Hon, Cau Ong Lanh Ward, HCMC.
We are looking for a Digital Performance Specialist (Mid–Senior Level) with
3+ years of experience
in planning, executing, and optimizing paid media campaigns across platforms like Google, Meta, TikTok, and LinkedIn. This is a key role in our performance team, ideal for someone who thrives in a dynamic environment, is confident in
managing multiple client accounts
, and is ready to take ownership of strategic decisions while
mentoring junior team members
.
You'll work closely with our creative and strategy teams to deliver results-driven campaigns across a variety of industries, from eCommerce to hospitality to lead generation.
Key Responsibilities:
Performance Strategy & Campaign Management
- Independently lead campaign planning and execution across search and social platforms (Google, Meta, TikTok, LinkedIn, etc.)
- Own full-funnel campaign strategy from channel mix to messaging and budget allocation.
- Deeply understand client objectives, business models, and customer journeys to develop tailored media approaches.
- Create and manage advanced audience segmentation and targeting strategies.
Optimization & Analysis
- Continuously monitor, test, and optimize campaigns based on KPIs (CTR, ROAS, CPA, CVR, etc.)
- Use first-party and third-party data to make data-driven decisions and identify opportunities.
- Perform in-depth performance analysis and communicate insights in a structured and actionable way.
Tracking, Reporting & Tools
- Set up and troubleshoot conversion tracking across platforms (Google Tag Manager, Meta Pixel, etc.)
- Ensure proper UTM tracking, goals setup, and performance measurement frameworks.
- Use tools such as Google Analytics, Looker Studio, or Agency Analytics to build performance dashboards and monthly reports.
Client Collaboration & Communication
- Serve as the main point of contact for a portfolio of performance clients.
- Present campaign strategy, performance updates, and growth opportunities in a clear, client-friendly manner.
- Provide recommendations to improve user journeys and landing page experience from a performance lens.
Team Collaboration & Mentorship
- Collaborate with creative, content, and account teams to develop high-converting ads and testing angles.
- Share knowledge, frameworks, and insights with junior team members.
- Act as a mentor in internal campaign reviews and brainstorms.
Requirements:
- 3+ years of hands-on experience in digital ads (Google Ads, Facebook/Meta Ads mandatory)
- Fluent in English in work settings (both written and verbal)
- Comfortable managing multiple clients
- Strong technical knowledge in paid media tracking and data analysis
- Working knowledge of ad creatives and landing page optimization
- Solid experience across multiple verticals or deep specialization in one (e.g., ecom, lead-gen, F&B, or travel)
- Bonus: Knowledge of TikTok Ads, LinkedIn Ads, Google Tag Manager, or automation tools (Zapier, Supermetrics, etc.)
Salary & Benefits:
- Competitive salary based on experience + annual performance bonus
- 13th-month salary + social insurance as per Vietnamese law
- Annual company trips, birthday celebrations, and team building activities
- Growth-oriented environment with strong mentorship and career development roadmap
- Opportunity to become Lead/Strategist for your industry vertical as the agency scales
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