Marketing Supervisor

2 weeks ago

Thành phố Hồ Chí Minh, Vietnam Hostel Brand from Taiwan Full time

**Location**: District 1, HCMC

**Salary**: US$900 + commission

**Type**: Permanent, Full-time

Accommodation Revenue Sales
- Develop and execute strategies to boost accommodation revenue.
- Collaborate with the Front Office team to optimize room sales, promotions, and upselling activities.
- Maintain strong relationships with OTAs and corporate clients to secure bookings.
- Propose at least one improvement plan each month for underperforming room types.

Rental Management for the 9th Floor
- Identify and negotiate with potential tenants or event organizers for short-term or long-term rentals.
- Coordinate with operations to prepare the 9th floor for various uses, such as events, pop-ups, or coworking spaces.
- Evaluate rental performance quarterly and propose adjustments to pricing or offerings as needed.

Market Analysis & Strategy Development
- Gather and analyze at least five market trends, policies, or news items monthly (e.g., new flights, events, or exhibitions).
- Propose 1-2 sales or marketing strategies monthly based on market dynamics.
- Monitor competitor pricing and promotions to stay competitive.

Performance Reporting
- Prepare bi-weekly and monthly reports, including REV, OCC, ADR, RevPAR, and rental revenue for the 9th floor.
- Analyze and track key performance indicators, identifying opportunities for improvement.

Social Media & Content Marketing
- Publish a minimum of eight posts monthly on social media platforms.
- Achieve annual growth of at least 10% in followers and engagement.
- Collaborate with at least two local KOLs or media partners per quarter to enhance brand visibility.

Customer Engagement & Events
- Host at least one in-store activity or festive event monthly to boost customer satisfaction.
- Partner with local brands for co-branded projects or merchandise biannually.

Platform Management & Sales Channels
- Maintain and optimize listings on OTA platforms, ensuring accurate and attractive content.
- Propose and manage promotional campaigns, evaluating results quarterly.

Team Collaboration & Supervision
- Work with the sales and operations teams to align marketing strategies with business goals.
- Ensure consistent brand representation across all marketing and sales channels.

Group Brand Initiatives
- Contribute to group-level branding projects and membership program development.
- Conduct competitor research and propose unique positioning strategies for Meander Saigon.

**Requirements**:

- Bachelor’s degree in Marketing, Sales, Business, or a related field
- At least 3-5 years of experience in marketing or sales in the hospitality industry
- Proven ability to manage sales targets and rental agreements
- Proficiency in English and Vietnamese

**Job Types**: Full-time, Permanent

Pay: Up to 22,500,000₫ per month

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