Vietnamese Territory Executive

The AsianLogic Group is a remarkable team of hybrid and remote-working iGaming and GameTech experts, focused on delivering outstanding experiences and delivering the highest quality gaming products for our users worldwide. The Group, through its operating subsidiaries, primarily focuses on the development, operation, management, and marketing of online sports betting, casino, multiplayer P2P, and Asian Games.

The AsianLogic Group is composed of various companies situated mostly in the Asia Pacific region and is currently expanding its presence in Europe and Africa. The Group was established in 2002 by a number of investment professionals with recognized experience and now employs over 2,000 people worldwide.

The Group, through its various subsidiaries, maintains offices in the Philippines, Hong Kong, Kenya, Ghana, Angola, Malta, Spain, Greece, Armenia, Serbia, and Gibraltar.

**What you'll be getting up to**:
The territory executive is the owner of the brand in the Vietnamese marketplace, under the direction of the Head Of Brand.

It is a role that involves both executing marketing plans created by senior management and the centralized marketing teams, but also driving revenue by proactively generating market specific actions.

It is both an administrative role (coordinating with other teams, ensuring key
actions get done, collating and reviewing data) and a creative role (creating
promotions, having ideas to grow market share/profitability, problem solving
market specific issues)

You will be working in a growing brand, as part of an international team.

**Key Responsibilities**
- Overall ownership of brand execution for Vietnamese marketplace
- Oversee execution of marketing Strategy as advised by Head of Brand/Brand management
- Coordinate with CRM, Customer Service, Product teams and Marketing teams for brand offers
- Proactively monitor and manage different player segments across player life cycle stages
- Proactively create ad hoc ROI driving market specific initiatives
- Develop low-cost strategies to help business acquire and retain players
- Respond to players’ questions related to promotions, deposit/ withdrawal issues
- Coordinate with relevant teams such as Customer Services about concerns from players
- Align with Product Teams and Marketing Teams on player communications (i.e. weekly newsletters, ad hoc newsletters, SMS announcements)
- Analyze the impact of marketing campaigns on the Vietnamese market (both market specific and brand wide promotions) and proactive suggestions to decision makers aimed at improving ROI
- Be first line of contact with affiliates, coordinating payments, resolving issues, onboarding new deals, and coordinating between the affiliates and the internal
- Affiliates management team
- Be the market expert within the Brand team

**R**equirements**:

- Proven experience of working in a fast-paced environment with a diverse workload
- Strong understanding of the Vietnamese marketplace
- Strong spoken and written Vietnamese, and English
- Preferably have high interest in Sports and/or Casino
- A good understanding of the Gaming industry
- Previous affiliate experience an contacts highly desirable
- Have strong planning and organizational skills
- Be self-motivated and able to work on own initiative, and independently
- Good analytical skills
- A keen attention to detail

**Diversity & Inclusion**

We embrace diversity and equality in a serious way. We are committed to building a team with a variety of backgrounds, skills and views. The more inclusive we are, the better our work will be. Creating a culture of Equality isn’t just the right thing to do, it’s also the smart thing.