Senior Marketing Manager

3 weeks ago


Ho Chi Minh City, Ho Chi Minh, Vietnam Findicia Full time

**Marketing Team Lead Opportunity at Findicia**

We are seeking a results-driven Marketing Team Lead to spearhead our efforts in the Forex market. This role is critical as we establish a strong market presence for our trading platform, leveraging innovative marketing strategies and strategic partnerships.

Key Responsibilities:

  • Develop and implement tailored marketing strategies for the Forex market, focusing on digital channels that align with overall business objectives in the financial trading sector.
  • Lead the planning, execution, and optimization of multichannel marketing campaigns, including digital, social media, PR, and events, with a strong emphasis on ROI.
  • Conduct ongoing market research to identify trends, customer needs, and regulatory changes, using insights to inform and adapt marketing strategies.
  • Enhance brand presence and positioning across, maintaining consistency with global brand guidelines while ensuring a discreet approach.
  • Manage and mentor a team of marketing professionals, fostering collaboration and encouraging innovation in digital marketing strategies.
  • Oversee regional marketing budgets, ensuring cost-effective spending and utilizing data analytics for performance-driven decisions.
  • Identify and cultivate strategic partnerships with local influencers and stakeholders to enhance marketing outreach and effectiveness.
  • Monitor and report on marketing campaign performance, leveraging data-driven insights to refine strategies and achieve KPIs.

Requirements:

  • Bachelor's degree in Business, Marketing, Finance, or a related field.
  • 3-5 years of marketing experience, with at least 1 year in a management role within the Financial market, preferably in the CFD brokerage or financial trading industry.
  • Proven track record of successful marketing campaigns that drive growth and brand awareness in financial trading markets.
  • Strong understanding of digital marketing, SEO/SEM, social media, and content marketing, desirably within the CFD brokerage sector.
  • Ability to operate discreetly and professionally in a sensitive market environment.
  • Fluency in Vietnamese; good communication in Chinese.

What We Offer:

  • Be part of a forward-thinking company at the forefront of the trading industry.
  • Opportunity to work with a diverse team of professionals passionate about innovation and growth.
  • Competitive salary and benefits package.


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