Performance Marketing Executive

7 months ago

Ho Chi Minh City, Vietnam Intrepid Group Full time

**About Intrepid**

We are supported by Ascential, a global leader in information, analytics and eCommerce optimization. Together with Ascential, Intrepid is growing rapidly, with many exciting opportunities to work with leading brands and ecommerce platforms across multiple categories. By joining us, you’ll get to experience what it takes to drive a successful ecommerce business end to end.

**About the Role**

We are looking for a **Performance Marketing Executive** to be based in Ho Chi Minh City - Vietnam, who can drive forward our marketing services as a critical part of Intrepid’s overall business. This person will own the relationships with a variety of our leading Brand partners, manage best-in-class digital marketing and execute campaigns that are aligned with our client’s objectives and help them seize the full potential of e-commerce-driven digital marketing.

**What will you be Doing**:

- Setting up, managing, and optimizing campaigns to drive key KPI metrics across ecomm marketplaces (Shopee and Lazada), SEM (Google Shopping), and social media (Collaborative/CPAS).
- Work closely with client teams to develop marketing plans and KPIs, as well as ongoing reporting
- Manage revenue delivery and budget spending, including daily optimization and providing real-time targeting recommendations
- Create A/B testing frameworks and implementation to ensure consistent growth
- Manage Analytics and performance report sharing with clients, advising them on optimization potential and insights

**Who do we look for - The Ideal Profile**:

- 2+ years (digital) marketing/e-commerce marketing experience, either working with e-commerce platforms or a marketing role in a media agency/e-commerce enabler/distributor
- Graduate of Business, Marketing, Communication Studies, or other related courses. Digital Marketing Certification on Meta (Facebook) and Google Ads and ecommerce, e.g. Shopee and Lazada, Marketing Solutions background is a plus
- Proficiency in media planning, budget management, and performance optimization with a proven record of achieving targets and delivering high-quality output
- Must have extensive knowledge and hands-on campaign execution experience on ecommerce Marketplace Search Ads (Lazada, Shopee, Tiki) as well as experience in different digital media platforms such as but not limited to Facebook Ads, Google Adwords, Instagram ads, Tik Tok Ads, etc.,
- Understanding of performance success metrics as well as tracking tools (ecommerce tracking, Google analytics, Google tag manager, Facebook Pixel tracking, UTM, 3rd Party Ad Serving (Campaign Manager)
- Client service mindset
- Track record of cross-functional collaboration and problem-solving
- Proven leadership skills and experience managing or supervising a team are a plus
- Ability to adapt and thrive in a fast-paced client-driven start-up and ecommerce environment
- Strong verbal and written communication skills in both English and Vietnamese

**What we offer**:

- Excellent and competitive salary package
- Hybrid working policy
- Key external-facing position in a fast-growing international ecommerce company that has strong momentum and strong competitive differentiators (team, technology, regional footprint), this role offers an exciting growth journey and opportunity to co-create our success story.
- You will work with leading brands across different categories to shape their presence across all ecommerce platforms in the years to come and will have a broad view of the latest developments in the South East Asian ecommerce ecosystem.
- Ample opportunity for personal and professional development, both on the job and through regular training (Ecommerce topics, soft skills, and leadership training)
- Annual leave for all Vietnamese holidays recognized by Vietnamese labor law and standardized 15 days of personal annual leave.
- Note: we will not be accepting any unsolicited resumes or CVs from headhunting or recruitment agencies at this point. Any CVs or profiles shared with us will not be entertained, and in the event of a dispute, Intrepid will not be liable for any material compensation to third parties_

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