Global Content Manager
3 months ago
**Mô tả công việc**:
(Mức lương: Thỏa thuận)
- Defining and managing the ProBit Global brand.
- Managing constant user acquisition and retention.
- Leading campaigns in support of marketing initiatives.
- Creating marketing and promotional collaterals in different formats (text, image and video) for all products and services.
- Pushing out collaterals through channel marketing and vendor selection to complement marketing campaigns.
- Generating content for search engine optimization, and keeping website contents up-to-date.
- Monitoring and managing social media channels.
- Conducting customer and market research to identify market opportunities.
**Responsibilities**:
- Write captivating press releases, newsletters, announcements and website content based on research about the industry and consumer trends
- Develop content strategies to effectively reach the desired target audience and marketing goals through a variety of platforms including blogs, websites, and social media
- Lead and manage the content production team and monitor their activities’ effectiveness over time
- Ensure that SEO and SMO strategies are effectively implemented
- Use target keywords to write search-engine copy that is optimized for search engines (SEO) while remaining entertaining and informative
- Maintain a content marketing calendar that schedules all aspects of the creation and delivery of content across platforms
- Manage content calendars and ensuring that the content remains consistent across all platforms
- Track content analytics and generating actionable reports
- Familiarize yourself with ProBit Global brand ideals and website to create content that supports the objectives and desired identity
**Chức vụ**: Trưởng Nhóm/Trưởng Phòng
**Hình thức làm việc**: Toàn thời gian
**Quyền lợi được hưởng**:
- Committed to be in a fast-paced industry with challenging job scope
- Can-do attitude that is happy to take on different roles and responsibility in the office
- Want to work in an English-speaking environment
**Yêu cầu bằng cấp (tối thiểu)**: Đại Học
**Yêu cầu công việc**:
- ** Native English** writer, with excellent speaking and reading skills
- Experience in cryptocurrency or blockchain industry
- 3 to 5 years of experience in content creation, marketing, communications and similar roles
- Expertise with using SEO best practices to write creative copy that includes effective keyword placement
- Organized, detail-oriented and self-starting
**Yêu cầu giới tính**: Nam/Nữ
**Ngành nghề**: Digital Marketing,Nội Dung,Quản Trị Thương Hiệu (Branding),Sáng Tạo/Nghệ Thuật,Truyền Thông/PR/Quảng Cáo
Đại Học
3 - 5 năm
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