Marketing Lead, Cv/res/mature, Human Pharma

5 months ago


Ho Chi Minh City, Vietnam BI Vietnam Ltd Full time

**The Position**:

- Lead the development and execution of OPU operational plan for the defined TA / brands in alignment with ROPU brand strategies, with a focus on maximizing customer engagement and execution excellence to drive sales growth and market share gain
- Ensure cross business/function alignment with Medical Affairs and Field force and regular inputs / feedback to ROPU Marketing Head and TA / brand teams
- Provide OPU inputs into the development of ROPU brand strategies
- Lead, manage and develop direct reports within the TA in the OPU

**Tasks & responsibilities**:
1. STRATEGY:

- Lead the development and execution of OPU operational plan for the defined TA / brands
- Influence the development of ROPU brand strategies by providing local input in relation to market, competitor and customer insights

2. DRIVING BUSINESS RESULTS:
2.1. Input to business planning cycle (Outlook and Long-Term Forecast (LTF) process)
- Contribute to the LTF / Outlook preparation by providing sales and investment planning for the defined brand / TA
- Develop LTF proposals for Field Force, Direct Promotion and Field Force FTEs
- Develop business cases / proposals for additional growth opportunities

2.2. Business Performance
- Drive the TA / Brand performance in line with the OPU objectives
- Ensure achievement of OPU sales, market share and profit / profitability objectives of assigned brands in the TA
- Drive brand performance with a strong focus on driving sales growth and market share gain of assigned brands in the TA within the OPU

3. PROCESS/CROSS-FUNCTIONAL COLLABORATION:
3.1. Operational Plan Development
- Provide input to ROPU brand teams on local market, customer and competitor information as part of the development of the IBP/ICP
- Validate ROPU TA / brand CSFs
- Provide input to the TA / brand KPI development
- Develop OPU Operational Plan

3.2. Operational Plan Implementation
- Work as a TA / brand team to implement OPU operational plan including OPU customer engagement plan (e.g. advisory boards, stand alone meetings, symposia aligned to external society meetings, KOL development plans, etc.)
- Drive performance through high quality brand reviews, issue identification, brainstorming to offer / share medical-marketing solutions

3.3. Launch Readiness
- Launch readiness driver - lead local launch readiness process to ensure achievement of launch readiness milestones
- Ensure the preparedness and skills of the team to launch and promote products within the TA in terms of product, market and company development
- Work closely with Medical Affairs, Sales and Market Access to prepare for successful launch

3.4. Cross Functional Alignment and ROPU Collaboration
- Ensure cross functional alignment with Medical Affairs, Marketing Access and Field Force
- Provide regular feedback and input to ROPU TA / brand teams (marketing / competitor / customer insights) to develop brand strategies and ROPU operational plans
- Continuously update and educate the organisation on topics relevant to the TA / brands, supporting the sales functions with updates and training materials for the TA / brands

3.5. Monitoring And Reporting
- Manage allocated TA DP budget
- In collaboration with Commercial Operations, deliver monthly performance update and KPI reporting, with close monitoring of OPU market shares, immediately highlighting potential issues to HPLC and proposing solutions and counter measures
- Communicate regularly key summaries / updates to HPLC in a clear and precise way to facilitate information sharing, consultation and efficient decision making, e.g. product knowledge, market / customer / competitor insights, M/S trends vs.other areas / markets

3.6. Customer Engagement
- Pro-actively engage with and manage multiple customers needs and represents them in BI decision making and planning
- Execute medico-marketing initiatives to maximise customer engagement (to include Expert Engagement initiatives, CME, multichannel)
- Manage relationships with business partners and customers in the OPU to develop BI's reputation as an externally focused organization

4. PEOPLE:
4.1 People Development and Talent Management Process:

- Lead and develop an effective team committed to delivering stretch targets and achieving both short-term and long-term business objectives
- Provide clarity on the goals and objectives to be achieved by the team
- Ensure development of skills and abilities through ongoing feedback, coaching and development opportunities
- Oversee and drive overall performance management and talent management of the team
- Leadership / Supervision:

- Ensure implementation and compliance to the Performance Management / Talent Management / Compensation Planning / BI People timelines for the year
- Ensure that there are development plans for direct reports and that they are being implemented on the agreed timelines
- Ensure that talents are properly identified and that they are discussed in the cross validation and succession



  • Ho Chi Minh City, Vietnam BI Vietnam Ltd Full time

    **The Position **Warehouse Clerk, Human Pharma** - Be responsible for all activities related to checking inbound / outbound documents, ensure all the accuracy of inbound and stock-on-hand in Warehouse Department. Ensure all loading and uploading activities of goods, storage according to regulations. **Tasks & Responsibilities**: - Be responsible for all...


  • Ho Chi Minh City, Vietnam BI Vietnam Ltd Full time

    **OUR COMPANY** At Boehringer Ingelheim we develop breakthrough therapies that improve the lives of both humans and animals. Founded in 1885 and family-owned ever since, Boehringer Ingelheim takes a long-term perspective. Now, we are powered by 52,000 employees globally who nurture a diverse, collaborative and inclusive culture. We believe that if we have...


  • Ho Chi Minh City, Vietnam BI Vietnam Ltd Full time

    **The Position **Demand Planning Specialist **oversees, manages and steers all demand planning activities for the OPU across a range of SKUs and product categories and thereby coordinates cross-functional inputs from sales and marketing and other sources to ensure optimized service levels and efficient inventory management. **Tasks & Responsibilities** -...


  • Ho Chi Minh City, Vietnam Công ty TNHH United International Pharma Full time

    **Mô tả công việc**: (Mức lương: Thỏa thuận) This position reports to Head of Ethical Marketing & Business Innovation. Business Innovation Manager manages and performs Business Innovation activities including outsourcing, toll manufacturing, export, M&A etc. to generate non-organic and new business opportunities following organizational...

  • Market Access

    6 months ago


    Ho Chi Minh City, Vietnam NVS Vietnam Company Limited Full time

    To ensure effective market entry for Sandoz products or services by navigating regulatory, reimbursement, and access challenges, and also establish and maintain relationships with key accounts to optimize product adoption and market share. **Major Accountabilities**: Manage KOL engagement: - Develop a KOL pool with an understanding of their relevance to...


  • Ho Chi Minh City, Vietnam Marriott International, Inc Full time

    **Job Number** 23202172 **Job Category** Human Resources **Location** Le Méridien Saigon, 3C Ton Duc Thang Street, Ho Chi Minh City, Hi Chi Minh, Viet Nam VIEW ON MAP **Schedule** Full-Time **Located Remotely?** N **Relocation?** N **Position Type** Management **JOB SUMMARY** The Director of Human Resources will report directly to the property...

  • Product Manager

    6 months ago


    Ho Chi Minh City, Vietnam MSD Full time

    **PRIMARY ACTIVITIES**: **Responsibilities**: **1. Strategic Management**: - Develop and implement strategic plans for the HPV product line, including public awareness campaigns, market positioning, and commercial strategy. - Conduct market analysis to identify new market opportunities for the product line. - Collaborate with cross-functional teams to...

  • Product Manager

    5 months ago


    Ho Chi Minh City, Vietnam Hyphens Pharma International Limited Full time

    COMPANY DESCRIPTION **Listed on the Catalist board of the Singapore Exchange (SGX), Hyphens Group has a direct presence in Singapore (HQ), Vietnam, Malaysia, Indonesia and the Philippines, and is supplemented by a marketing and distribution network covering additional jurisdictions like Hong Kong, Myanmar, Brunei, Cambodia, Oman, Bangladesh, South Korea and...

  • Marketing Manager

    5 months ago


    Ho Chi Minh City, Vietnam B. Braun Vietnam Co. Ltd. Full time

    This is a fundamental role in the transformation and development of division marketing team in the organization. The Marketing Manager will assume a key role responsible for a multitude of activities aimed at synergizing therapies, strengthening product/ brand position, KoL and association partnership/engagement, optimizing product portfolio. The role will...

  • Company Project Lead

    6 months ago


    Ho Chi Minh City, Vietnam Abbott Laboratories Full time

    **SUMMARY**: - End to end design, detailing, execution and project management of key projects of EPD Vietnam. The position is responsible for working with and/or leading cross-functional teams across the commercial divisions and support functions EPD Vietnam to execute strategic / substantial projects to ensure the business goal achievement vs. committed...


  • Ho Chi Minh City, Vietnam BI Vietnam Ltd Full time

    **OUR COMPANY** At Boehringer Ingelheim we develop breakthrough therapies that improve the lives of both humans and animals. Founded in 1885 and family-owned ever since, Boehringer Ingelheim takes a long-term perspective. Now, we are powered by 52,000 employees globally who nurture a diverse, collaborative and inclusive culture. We believe that if we have...

  • Company Project Lead

    5 months ago


    Ho Chi Minh City, Vietnam Abbott Laboratories Full time

    **SUMMARY** - End to end design, detailing, execution and project management of key projects of EPD Vietnam. The position is responsible for working with and/or leading cross-functional teams across the commercial divisions and support functions EPD Vietnam to execute strategic / substantial projects to ensure the business goal achievement vs. committed...


  • Ho Chi Minh City, Vietnam Flywheel Digital Full time

    **About Us** Intrepid Group Asia (formerly known as Flywheel Group), is a leading regional Digital and Ecommerce Services Provider in South East Asia (SEA). We offer end-to-end omnichannel e-commerce management, a wide range of Digital Marketing Services and advanced Insights & Analytics, all powered by state of the art inhouse Technology to our client base...

  • Marketing Director

    5 months ago


    Ho Chi Minh City, Vietnam B. Braun Vietnam Co. Ltd. Full time

    This is a fundamental role in the transformation and development of marketing team in the organization. The Marketing Head will assume a key role responsible for a multitude of activities aimed at synergizing therapies, strengthening product/ brand position, KoL and association partnership/engagement, optimizing product portfolio. The role will involve...

  • Country Brand Lead

    5 months ago


    Ho Chi Minh City, Vietnam Pfizer Full time

    Zitromax/Zinforo Country Brand Lead (CBL) will have responsibility over Innovative portfolio with a focus on mature/new launch Antibiotics and to define, formulate the optimal marketing mix and core brand/portfolio strategies. In addition, the CBL will develop marketing pull through plans and programs with the main objective to generate demand, inclusive of...


  • Thành phố Hồ Chí Minh, Vietnam Công ty TNHH United International Pharma Full time

    **Mô tả công việc**: (Mức lương: Thỏa thuận) This position reports to Head of Ethical Marketing & Business Innovation. The Business Innovation Manager oversees and executes activities related to business innovation, including outsourcing, toll manufacturing, export, mergers and acquisitions (M&A), and other initiatives. The goal is to generate...


  • Ho Chi Minh City, Vietnam PERSOLKELLY Vietnam Full time

    Pharmaceutical Raw Material - Human Nutrition - Excipients Capsules A multinational company in biotechnology industry is hiring Territory Sales Manager, including: - 1-year contract and be renewed. - WFH/Remote (preferred in HCM). - Attractive salary and benefits package. - **Job Description Summary**: Develops sales of Consumer Health & Ingredient (CHI)...

  • Dir-human Resources-c

    4 weeks ago


    Thành phố Hồ Chí Minh, Vietnam Marriott International, Inc Full time

    **Additional Information** **Job Number**24184795 **Job Category**Human Resources **Location**Le Meridien Saigon, 3C Ton Duc Thang Street, Ho Chi Minh City, Viet Nam, Viet Nam, 0 **Schedule**Full Time **Located Remotely?**N **Position Type** Management **JOB SUMMARY** The Director of Human Resources will report directly to the property General Manager,...


  • Ho Chi Minh City, Vietnam Hilton Full time

    Director of Human Resources A Director of Human Resources will manage Human Resources related activities including succession planning, talent management, recruitment, learning and development and training, performance management, compensation and benefits, and employee relations initiatives. **What will I be doing?** As a Director of Human Resources, you...


  • Ho Chi Minh City, Vietnam Mekong Capital Full time

    **WHY ENTOBEL?** Entobel is leading insect-based ingredient company in Asia specializing in developing innovative technology to produce animal feed ingredients from the larvae of Black Soldier Fly. We believe that functional insect-based ingredients will close the loop in our global food system. In the next decade, we continuously expand our business by...