Brand Experience Supervisor
4 days ago
**JOB PURPOSE**:
- Responsible for managing the brand image on social network, raising awareness, and enhancing the Circle K brand in the minds of customers to make Circle K “the most preferred CVS brand” in Vietnam as well as to drive traffic & support sales for the best possible outcome.
- Inspire, connect, engage & be more relevant to young people by creating and sharing images, videos, podcasts, and other media.
**JOB ACCOUNTABILITIES**:
- Manage the company’s digital channels, including social channels (Website, Facebook, TikTok) & media-in-store (LCD, Dual screen & Voice over).
- Build & develop TikTok - new channel of CKVN.
- Develop & implement content strategy, content calendar and detail content by month/campaign. Content to be developed includes content for brand owned channels and paid channels (online PR, influencers, hot communities, etc.)
- Provide monthly reports between Circle K and competitors in the same CVS industry to make reasonable adjustment plans if needed.
- Closely work with the Creative team to brief and follow the designs, make sure the schedule goes as planned and qualified upon request.
- Work with relevant departments (Merchandising, Food Service, CRM,..) to receive information about promotions, new products,.
- Collaborate with internal departments and agencies to effectively convey the message in each campaign, achieving the set goals.
- Perform related work as requested by the line manager.
**QUALIFICATIONS**:
- Bachelor’s degree in Marketing/Advertising/Communication or related fields.
- At least 4 years of experience in Brand Marketing or Digital/Social Agency. Retail/CVS knowledge is an advantage.
- Excellent in spoken and written Vietnamese and English with good presentation skill.
- Content writing & content creating.
- Good sense of business.
- A sociable person with logical, creative, open, and willing to learn mindset.
- Good interpersonal skills, creative, flexible, aggressive, passionate, attention to details, resourceful with can do and positive working attitude.
- Able to work independently, under pressure for work efficiency, being highly responsible and willing to accept challenges.
- Able to work independently as well as in a team.
- Staying up-to-date with the latest social media trends and tools.
- Basic knowledge of photo/video shooting and editing skills are an advantage.
- Must be computer literate in Word, Power Point and Excel. Skillful in using Power Point is an advantage.
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