Product Marketing Manager

3 weeks ago


Ho Chi Minh City, Vietnam TotalEnergies Full time

**Pays**

Vietnam

**Lieu de travail**

HO CHI MINH CITY-SAILING TWR(VNM)

**Société employeur**

TotalEnergies Mkt Vietnam Ltd - TEMV

**Domaine**

Commerce

**Lieu**

Vietnam

**Expérience**

Minimum 3 ans
- Appuyez sur les touches espace ou entrée pour alterner la visibilité de la section.-
**REQUIREMENTS**:

- Bachelor’s degree in Marketing, Business, or related field
- At least 3 - 5 years of experience in
**Product/Trade Marketing**
- Smooth written and verbal communication skills in **English** and **Vietnamese**:

- Proven experience developing marketing plans and campaigns
- Strong project management, multitasking, and decision-making skills
- Metrics-driven marketing mind with eye for creativity
- Willingness and ability to travel
- Established press and media contacts
- Hard-working

**Activités**
- Appuyez sur les touches espace ou entrée pour alterner la visibilité de la section.- Our Company reflects the diversity of our employees. At TotalEnergies, the wide variety of talents drives our competitiveness, our ability to innovate, and our attractiveness. Therefore, we welcome differences in age, disability, gender reassignment, pregnancy/maternity, race, religion, beliefs, sex, sexual orientation, and family/parental status. _
**_We believe Diversity makes us better._**
- **ACTIVITIES**:

- Responsible for adapting a brand/product strategy for a company's target market.
- Develop expertise in terms of category needs, dynamics and requirements, including the consumers, customers and channels shopper attitudes & behavior and translate this into actionable initiatives for sales and marketing teams
- As the 'Product guardian', Product managers maintain product positioning and RTB across all company
marketing initiatives and communications and may manage a portfolio of products.
- **ACCOUNTABILITIES**:

- Working closely with engineering, sales, channels marketing, ATL marketing and agencies to ensure ONE TotalEnergies’s performance in term of volume, margin, customer/shopper/consumer satisfaction goals, also ensuring alignment of communications and messaging across all channels.
- Responsible to improve market share, brand awareness, brand health and brand performance including volume, UGMVC.
- Collate and analyze Consumer and shopper information, customer / channel performance of TotalEnergies brand vs competitors.
- Prepare SWOT analysis for TotalEnergies, ELF brand from competition point of view once a year and contribute to Channels’ Planning.
- Monitor and evaluate entire Product activities across channels.
- Define research needs and closely co-operate with ATL marketing team & research parties/agencies.
- Analyze consumers’ influencer insights, shopper trends, market analysis, and marketing best practices to build successful strategies
- Define the product strategy, positioning and roadmap gathering and prioritizing product and customer requirements, defining the product RTB, vision, price.
- Propose and execute the approved brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition.
- Planning and execution of all product launch including innovation and renovation, on-ground product/brand communications, activation to consumers, shoppers, customers.
- Responsible of product development, active products portfolio, pricing and new product launches as well as developing new business opportunities
- Creating and managing promotional collateral to establish and maintain product branding
- Monitoring to ensure spending within the assigned budget, in most efficiency.
- Competitor’s and consumers insights analysis
- Work with external third parties to assess partnerships and licensing opportunities
- Be an expert with respect to the competition, supporting the company’s overall strategy and goals.
- Gather customers, shoppers, influencers and market insights to inform outreach strategies, increase customers, shoppers, influencers conversions, and generate more qualified leads.
- Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly.
- Responsible to improve market share, brand awareness, brand health and brand performance including volume,
- Fulfill other tasks and/or assignments requested by the manager and/or the board of management.

**Contexte et environnement**
- Appuyez sur les touches espace ou entrée pour alterner la visibilité de la section.- **JOB DIMENSIONS:
- Responsible for adapting a brand/product strategy for a company's target market.
- Develop expertise in terms of category needs, dynamics and requirements, including the consumers, customers and channels shopper attitudes & behavior and translate this into actionable initiatives for sales and marketing teams
- As the 'Product guardian', Product managers maintain product positioning and RTB across all company marketing initiatives and communications, and may manage a portfolio of products

***
Total



  • Ho Chi Minh City, Vietnam Totalenergies Full time

    **Mô tả công việc**: (Mức lương: Thỏa thuận) - JOB DIMENSIONS - Responsible for adapting a brand/product strategy for a company's target market. - Develop expertise in terms of category needs, dynamics and requirements, including the consumers, customers and channels shopper attitudes & behavior and translate this into actionable initiatives...


  • Ho Chi Minh City, Vietnam TotalEnergies Full time

    **Pays** Vietnam **Lieu de travail** HO CHI MINH CITY-SAILING TWR(VNM) **Société employeur** TotalEnergies Mkt Vietnam Ltd - TEMV **Domaine** Commerce **Lieu** Vietnam **Type d'emploi** CDI **Expérience** Minimum 3 ans**REQUIREMENTS**: - Bachelor’s degree in Marketing, Business, or related field - At least 3 - 5 years of experience...


  • Ho Chi Minh City, Vietnam TotalEnergies Full time

    **Pays** Vietnam **Lieu de travail** HO CHI MINH CITY-SAILING TWR(VNM) **Société employeur** TotalEnergies Mkt Vietnam Ltd - TEMV **Domaine** Commerce **Lieu** Vietnam **Expérience** Minimum 3 ans**REQUIREMENTS**: - Bachelor’s degree in Marketing, Business, or related field - At least 3 - 5 years of experience in **Product/Trade...


  • Ho Chi Minh City, Vietnam PERSOLKELLY VIETNAM Full time

    **Key Responsibilities** - Plan and execute marketing communication activities, including social media, advertising, media relations, branding, product launches, industry events, social media, print collateral, and e-communications. - Direct and manage development of marketing communication collateral from conception through production, resulting in print...


  • Ho Chi Minh City, Vietnam Adecco Full time

    Job LocationHo Chi Minh City Job typePermanent SalaryNegotiable Theo lĩnh vựcTechnical / Manufacturing Experience5-7 Năm IndustryManufacturing **Job summary**: An International Corporation produces industrial test, electrical measurement, and diagnostic tool. **Responsibilities**: - Create and lead key initiatives to drive local revenue growth...


  • Ho Chi Minh City, Vietnam NIC HR Full time

    NIC’s Client **Job Description**: - Define the long term strategy of the product and create product road map; - Prepare product documents including Market Requirement Documents and product use cases to drive product activity; - Develop pricing strategies and product policies; Oversee product development; - Co-operate with the development of the annual...


  • Ho Chi Minh City, Ho Chi Minh, Vietnam Healthcare (OHQ) Full time

    Job Title:Product Marketing Manager (Healthcare Medical Devices)Location:Ho Chi Minh City, VNEmployment Type:Fixed TermAbout OMRON Founded in 1933, OMRON has come a long way since and has evolved to become an organization committed to creating new social values. Today, In the APAC region, OMRON has a strong presence in Industrial Automation, Healthcare, and...


  • Ho Chi Minh City, Vietnam OPSWAT Full time

    OPSWAT is a global cyber security company providing solutions for enterprises since 2002 to identify, detect, and remediate advanced security threats from data and devices coming into and out their networks. Trusted by over 1,000 organizations worldwide and with over 30 anti-malware engines, 100+ data sanitization engines and more than 25 technology...


  • Ho Chi Minh City, Vietnam OPSWAT Full time

    OPSWAT is a global cyber security company providing solutions for enterprises since 2002 to identify, detect, and remediate advanced security threats from data and devices coming into and out their networks. Trusted by over 1,000 organizations worldwide and with over 30 anti-malware engines, 100+ data sanitization engines and more than 25 technology...


  • Ho Chi Minh City, Vietnam Amazon CS Vietnam Company Ltd Full time

    Bachelor’s degree in Marketing or related fields. - 7+ years of relevant work experience in marketing content and communications, preferably in the e-Commerce, retail, technology, or B2B industries. - 4+ years’ experience in content management and communications at same position. - Demonstrated track record in developing and implementing marketing...


  • Ho Chi Minh City, Ho Chi Minh, Vietnam Totalenergies Full time

    Mô tả công việc:(Mức lương: Thỏa thuận)Our Company reflects the diversity of our employees. At TotalEnergies, the wide variety of talents drives our competitiveness, our ability to innovate, and our attractiveness. Therefore, we welcome differences in age, disability, gender reassignment, pregnancy/maternity, race, religion, beliefs, sex,...


  • Ho Chi Minh City, Ho Chi Minh, Vietnam TotalEnergies Full time

    PaysVietnamLieu de travailHO CHI MINH CITY-SAILING TWR(VNM)Société employeurTotalEnergies Mkt Vietnam Ltd - TEMVDomaineCommerceLieuVietnamExpérienceMinimum 3 ansREQUIREMENTS: Bachelor's degree in Marketing, Business, or related field At least 5 years of experience inProduct/Trade Marketing Smooth written and verbal communication skills in English and...


  • Ho Chi Minh City, Vietnam công ty tnhh minthacare Full time

    You will work closely with cross - functional teams to ensure that our products are successfully launched and marketed to the target audience. You are also directly responsible for the delivery of all collaterals, contents, materials, and the execution of all activities, online and offline, medical and retail, digital and social media required to achieve the...


  • Ho Chi Minh City, Vietnam Totalenergies Full time

    **Mô tả công việc**: (Mức lương: Thỏa thuận)Our Company reflects the diversity of our employees. At TotalEnergies, the wide variety of talents drives our competitiveness, our ability to innovate, and our attractiveness. Therefore, we welcome differences in age, disability, gender reassignment, pregnancy/maternity, race, religion, beliefs, sex,...


  • Ho Chi Minh City, Ho Chi Minh, Vietnam TotalEnergies Full time

    PaysVietnamLieu de travailHO CHI MINH CITY-SAILING TWR(VNM)Société employeurTotalEnergies Mkt Vietnam Ltd - TEMVDomaineCommerceLieuVietnamType d'emploiCDIExpérienceMinimum 3 ansREQUIREMENTS: Bachelor's degree in Marketing, Business, or related field At least 5 years of experience inProduct/Trade Marketing Smooth written and verbal communication skills in...


  • Ho Chi Minh City, Ho Chi Minh, Vietnam OPSWAT Full time

    OPSWAT is a global cyber security company providing solutions for enterprises since 2002 to identify, detect, and remediate advanced security threats from data and devices coming into and out their networks. Trusted by over 1,000 organizations worldwide and with over 30 anti-malware engines, 100+ data sanitization engines and more than 25 technology...


  • Ho Chi Minh City, Ho Chi Minh, Vietnam Samsung Electronics Full time

    Position SummaryContribute to expanding the product's market coverage by setting up a product line-up operation plan.Contribute to maximizing sales and minimizing loss by managing product lifecycle and developing pricing strategy to meet the target sales for the product.Role and Responsibilities1. [Line-up management] Oversee the development and management...


  • Ho Chi Minh City, Ho Chi Minh, Vietnam Manulife Full time

    _Are you looking for a supportive, collaborative workplace with great teams and inspiring leaders? You've come to the right place. We're looking for ambitious people who share our values and want to make every day better for people around the world. If this sounds like you, and the career below sounds exciting, we'd like to hear from you. _Working...


  • Ho Chi Minh City, Vietnam công ty tnhh minthacare Full time

    As an Assistant Product Marketing Manager (APM) at Minthacare, you are responsible for driving effective marketing always - on activities and campaigns, under the direction of the Product Marketing Manager. Scope of Responsibilities You will work closely with cross - functional teams to ensure that our products are successfully launched and marketed to the...


  • Ho Chi Minh City, Vietnam công ty tnhh minthacare Full time

    As an Assistant Product Marketing Manager (APM) at Minthacare, you are responsible for driving effective marketing always - on activities and campaigns, under the direction of the Product Marketing Manager. APM is the driving force behind the success of our products. To be qualified for the role, you need to be multi - skilled and deeply understand the derma...