Brand Manager

2 weeks ago


Ho Chi Minh City, Vietnam Unilever Full time

**Job Descriptions**:

- Development of a share-growth-oriented marketing & category plan that seizes opportunities in product renovation, pricing strategy, competitor activities, customer/channel (e.g. convenience format, discounter) specific needs
- Represent consumer (insights), brand strategy and product quality requirements on the crossfunctional discounter team
- Develop & lead implementation of activation platforms and ideas based on the brand vision plan working with ICF communication teams and agencies for RM, PR, BTL for the brand
- Translate marketing & category plan into a business framework and optimise commercial opportunities (identify threats). Feed into monthly and annual planning processes.
- Develop and implement 12-18 month portfolio roadmap including product range & quality, brand build, value delivery for consumers, pricing & affordability, range extension.
- Pro-actively feed market, category and customer requirements into platform innovation projects
- Champion optimal launch of innovation platform
- Work with communication team to ensure single minded communication message is created in line with the brand building communication plan, consistent with category needs.
- Monitor and review effectiveness of innovation and renovation programme to inform future plans.
- Ensure continued focus on and support of innovation platforms once launched.
- Management of marketing budgets within agreed targets and align with customer advertising activities.
- Other tasks assigned by line manager

**Job Requirements**:

- 2-3 years classic brand managing experience in an FMCG environment.
- Business management and brand development experience


  • Brand Manager

    1 week ago


    Ho Chi Minh City, Vietnam TẬP ĐOÀN Y KHOA HOÀN MỸ Full time

    Quay Lại Trang Tìm Kiếm 4 giờ trước **BRAND MANAGER**: Ứng tuyển ngay Vị trí TP. HCM Lương Negotiable Công ty Tập đoàn Y khoa Hoàn Mỹ Phòng ban Communiactions Loại hình Full time **JOB SUMMARY**: Brand Manager Hoan My is responsible for: - Build a Strong brand identity - Increase brand awareness - Strengthen brand...

  • Brand Manager

    4 weeks ago


    Ho Chi Minh City, Vietnam Marico South East Asia Corporation Full time

    **Mô tả công việc**: (Mức lương: Thỏa thuận) We are looking for a driven, hard-working, and proactive Brand Manager. This role will be responsible for developing our new female personal care business. The Brand Manager will lead various brand projects from communication to activation, hence you should have a strategic mindset to plan and...

  • Brand Manager

    2 weeks ago


    Ho Chi Minh City, Vietnam Công Ty TNHH Minthacare Full time

    **Mô tả công việc**: (Mức lương: Thỏa thuận)As a Brand manager at Minthcare, you are responsible for developing effective brand and marketing strategies and campaigns, under the direction of the Marketing Director. You will work closely with cross-functional teams to ensure that our products are successfully launched and marketed to the target...


  • Ho Chi Minh City, Vietnam Headhunt Vietnam Full time

    Cấp bậc: Điều Hành (Executive level) Bộ phận: Marketing Địa điểm làm việc: Vp. HCM Báo cáo cho: Group Brand Manager **1. ROLES**: The Assistant Brand Manager provides effective support to Brand Manager to ensure job completion and there by contribute to good results of the designated brand(s). **2. KEY RESPONSIBILITIES**: - Assist...

  • Brand Manager

    2 weeks ago


    Ho Chi Minh City, Vietnam DinCox Shoes Full time

    We are looking for an experienced Brand Manager to develop and implement marketing activities that increase brand value, awareness and market share. As a Brand Manager you will work closely with different teams to create and execute marketing initiatives that resonate with the target market and increase sales. You will also be tasked with developing budgets,...

  • Brand Manager

    4 weeks ago


    Ho Chi Minh City, Vietnam Adecco Full time

    **Job summary**: Our Client, a top FMCG company is looking for a Brand Manager to join them **Responsibilities**: - Analyze brand positioning and consumer insights - Shape and communicate our vision and mission - Translate brand elements into plans and go-to-market strategies - Manage a team of marketing people working on brand initiatives - Lead creative...

  • Brand Manager

    2 weeks ago


    Ho Chi Minh City, Vietnam VietSea Joint Stock Company Full time

    We are looking for Brand Manager to join our team to promote our company brands and its products, preferably foreigners who well studied brand marketing with some years marketing experience in international market. **Responsibilities for Brand Manager** - Identify and analyze research needs, execute research studies and projects in order to identify...

  • Brand Manager

    2 months ago


    Ho Chi Minh City, Vietnam BrightChamps Full time

    **Responsibilities**: **BRANDING** - Develop a brand communication plan based on the company's brand development strategy. Execute brand communication activities. Coordinate with relevant departments for brand communication activities. Monitor the implementation and evaluate the results of each brand communication campaign. - Monitor market trends and...

  • Brand Manager

    2 weeks ago


    Ho Chi Minh City, Ho Chi Minh, Vietnam Công Ty TNHH Minthacare Full time

    Mô tả công việc:(Mức lương: Thỏa thuận)As a Brand manager at Minthcare, you are responsible for developing effective brand and marketing strategies and campaigns, under the direction of the Marketing Director. You will work closely with cross-functional teams to ensure that our products are successfully launched and marketed to the target...

  • Brand Manager

    3 weeks ago


    Ho Chi Minh City, Vietnam in dining Full time

    The F&B Brand Manager is responsible for leading the strategic development and growth of the assigned F&B brand. He/she contributes to the development of his/her brand in terms of store operations and growth, event planning, business analysis, new products and menu development. **Responsibilities**: Recommends and leads specific brand training and inspects...

  • Brand Manager

    2 weeks ago


    Ho Chi Minh City, Ho Chi Minh, Vietnam Marico South East Asia Corporation Full time

    Mô tả công việc:(Mức lương: Thỏa thuận)We are looking for a driven, hard-working, and proactive Brand Manager. This role will be responsible for developing our new female personal care business. The Brand Manager will lead various brand projects from communication to activation, hence you should have a strategic mindset to plan and project...

  • Brand Manager

    3 weeks ago


    Ho Chi Minh City, Vietnam công ty golden gate Full time

    RESPONSIBILITIES: Coordinate internal resources (Marketing shared service: ABM, Marcom, Digital, Production, Design, CRM) and external agencies to make sure they’re respecting the brand purpose and guidelines throughout every executions and communication; Be responsible for ensuring that the products and services that fall under their brand resonate with...

  • Brand Manager

    2 weeks ago


    Ho Chi Minh City, Vietnam Heineken Full time

    **Job Purpose**: Reporting to the Senior Portfolio Manager, the Brand Manager will devise, recommend, implement and execute strategic brand marketing plan(s), which will ensure the achievement of brand(s) KPIs **The main responsibilities include**: - Further developing, in conjunction with the SPM, the brands’ strategic positioning with particular...

  • Brand Manager

    4 weeks ago


    Ho Chi Minh City, Vietnam Reckitt Full time

    Executes strategies and activities for Reckitt (Intimate Wellness & other Consumer Goods brand) in line with vision to hit business targets an brand goals - Communicates effectively vision for the brand (s) and/or multiple products to relevant cross-functional teams, motivates them to achieve local and regional goals - Manages and delivers sales and product...

  • Brand Manager

    1 week ago


    Ho Chi Minh City, Ho Chi Minh, Vietnam Adecco Full time

    Job summary:Our Client, a top FMCG company is looking for a Brand Manager to join themResponsibilities: Analyze brand positioning and consumer insights Shape and communicate our vision and mission Translate brand elements into plans and gotomarket strategies Manage a team of marketing people working on brand initiatives Lead creative development to motivate...

  • Brand Manager

    2 weeks ago


    Ho Chi Minh City, Vietnam Nestle Full time

    **POSITION SNAPSHOT** - Location: Head Office, Ho Chi Minh City - Company: Nestlé Viet Nam - Position: Brand Manager - Full-time *** Delight target consumers, build a strong brand by managing key brands, products and projects in line with the volume, profit and strategic objectives in the OPL/ brand plan **A DAY IN THE LIFE ** - Develop and update...

  • Brand Manager

    2 weeks ago


    Ho Chi Minh City, Vietnam Unilever Full time

    **Job Descriptions**: - Development of a share-growth-oriented marketing & category plan that seizes opportunities in product renovation, pricing strategy, competitor activities, customer/channel (e.g. convenience format, discounter) specific needs - Represent consumer (insights), brand strategy and product quality requirements on the cross-functional...

  • Brand Manager

    1 week ago


    Ho Chi Minh City, Vietnam Manulife Full time

    We are a leading financial services provider committed to making decisions easier and lives better for our customers and colleagues around the world. From our environmental initiatives to our community investments, we lead with values throughout our business. To help us stand out, we help you step up, because when colleagues are healthy, respected and...

  • Brand Manager

    2 weeks ago


    Ho Chi Minh City, Ho Chi Minh, Vietnam Reckitt Full time

    Executes strategies and activities for Reckitt (Intimate Wellness & other Consumer Goods brand) in line with vision to hit business targets an brand goals Communicates effectively vision for the brand (s) and/or multiple products to relevant crossfunctional teams, motivates them to achieve local and regional goals Manages and delivers sales and product...

  • Brand Manager

    2 weeks ago


    Ho Chi Minh City, Ho Chi Minh, Vietnam Unilever Full time

    Job Requirements: This role will play leading role in driving growth strategy of Hazeline and POND'S in Vietnam. You will have an opportunity to join at the exciting turning point of these brands, to drive business transformation and growth. For POND'S, you will be at the forefront of driving brand transformation, with disruptive marketing strategies to...