Assistant Manager, Visual Merchandising
4 weeks ago
PURPOSE/MISSION:
One Brand, One Voice, One look
- Implement Retail/ Trade marketing campaigns according to the Retail Calendar, visual merchandising standards to maximize sell-through performance in both mono and multi-branded stores.
ACCOUNTABILITIES:
1. Functional:
- Be consumer centric, drive sell-through
- Be the area Champion on the assigned categories with full alignment with ACM, Area Brand comm., Area Sport Marketing
- Support VM Manager in integrating Country Retail Calendar (mono, multi-brand) with Brand comm/Sport Marketing/ GTM/ Sales/ Retail and review regularly.
- Timely and impactful implementation of campaign, promotion, event, CRM program.
- Execute VM including monthly route plan in adidas control/selling area with the co-ordination and help from sales team.
- Regularly rollout VM trainings and measuring its effectiveness.
- Set up sell-in event according to the agreed category/brand message from GTM.
- Follow global, regional and area guidelines.
- Lead special projects if assigned.
2. People:
- Full integration with country Brand comm./Sport Marketing/ GTM/ Sales and Retail team
GROUP COMPETENCIES:
- Influence Others
- Result Orientation
- Manage & Develop People
- Manage Business Process & Project
- Provide Framework for Performance
FUNCTIONAL COMPETENCIES:
- Timely deliveries and quality execution of required tasks
- VM training hours and feedback
- Trade/sell-thru achievements
PROFESSIONAL BACKGROUND/EXPERIENCE:
- Functional: Preferably 2-3 years experience in trade and/or project co-ordination
- Industry: Preferably in apparel/ fashion/ shoes or agencies
- Cultural: Ability to work in international environment
- Exposure: Sports, fashion
EDUCATION:
- Degree in Marketing, Retail or related area
- Design background will be an advantage
IT:
- Outlook: Advanced
- Word: Advanced
- Excel: Advanced
- Powerpoint: Advanced
LANGUAGE SKILLS:
- English: Advanced
- Local: One SEA language
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