Digital & E-commerce Manager

2 weeks ago


Ho Chi Minh City, Ho Chi Minh, Vietnam Công ty TNHH Akzonobel coatings Viet Nam Full time

Mô tả công việc:

(Mức lương:
Thỏa thuận)

Mô tả Công việc

  • Develop and Drive Digital Strategy
Lead the development of the local digital strategy and plans.

Collaborate with brand teams to create annual local media investment strategies, prioritizing budgets based on business strategies

  • Content Management and Marketing
Build local brand social accounts, strategy, and content management framework.

Elevate content strategy and develop content strategists to manage various writing materials.

Stay updated on industry-related news and generate ideas around trending topics

  • User Experience Excellence
Develop and own digital customer journeys in collaboration with Comms and Brand teams.

Implement and manage digital initiatives, creating engaging content across various channels.

Build a strategic digital roadmap, identify martech requirements, and introduce improvements to current platforms.

Collaborate closely with brand and colour teams on all digital platforms ( website, Dulux Connect, CRM, ecommerce...)

Partner with global digital teams & ASEAN digital managers to advise and review digital plans for both always-on and campaign investments

Effective content which suitable with consumer/customer journey

  • Efficiency in Digital Media and Social Media Management
Build integrated dashboards/frameworks for measuring KPIs across paid, owned, and earned media.

Create performance dashboards for different levels of audience and provide analysis and recommendations.

Ensure timely centralized media planning, execution, and performance tracking.

  • Ecommerce Management
Developing & executing E-commerce strategy: creating a roadmap for online sales growth, identifying key performance indicators

Managing the company's ecommerce platform:
manage the design, functionality & user experience of the Official Store, online promotion campaign

Analyzing data & generating report:
Store traffic, sales, customer behavior...

Customer service & support to ensure prompt & effective resolution of all complaints.

  • Build and Manage Relationships
Determine services needed from digital media, creative & technology partner agencies.

Build criteria frameworks for agencies and ensure proper documentation of services.

Build strong partnerships with leading tech ecosystems and stay updated on the latest features and technologies

Chức vụ:
Nhân viên/Chuyên viên

Hình thức làm việc:
Toàn thời gian

Quyền lợi được hưởng:

Laptop

Chế độ bảo hiểm

Du Lịch

Chế độ thưởng

Chăm sóc sức khỏe

Đào tạo

Tăng lương

Yêu cầu bằng cấp (tối thiểu): Đại Học

Yêu cầu công việc:

Yêu Cầu Công Việc

Bachelor's degree required; post-graduation in business/management/marketing/IT/Digital is a plus.

Excellent command of spoken and written English.

Minimum 10 years' experience in digital marketing, with at least 5 years in digital leadership positions.

Solid understanding of digital & social media, content marketing, mobile marketing, CRM, e-commerce, and martech ecosystems.

Data-driven mindset with strong analytical skills and experience in using advanced analytics methodologies.

Knowledge of Adobe stacks, Google, FB, Tiktok, LinkedIn ecosystems, and mobile marketing platforms.

Flexible, detail-oriented, and capable of working with teams across multiple geographies and time zones.

Strong interpersonal skills, influencing capabilities, project management skills, and the ability to work independently.

Ability to multi-task

Integrity

Yêu cầu giới tính:
Nam/Nữ

Ngành nghề:
Digital Marketing,Quảng Cáo/Marketing,Truyền Thông/Báo Chí,Truyền Thông/PR

Đại Học
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