Digital & E-commerce Manager

2 weeks ago


Ho Chi Minh City, Ho Chi Minh, Vietnam akzonobel vietnam Full time
Develop and Drive Digital Strategy

Lead the development of the local digital strategy and plans.
Collaborate with brand teams to create annual local media investment strategies, prioritizing budgets based on business strategies
Possess in

Content Management and Marketing

Build local brand social accounts, strategy, and content management framework.
Stay updated on industry
- related news and generate ideas around trending topics
Elevate content strategy and develop content strategists to manage various writing materials.

User Experience Excellence

Implement and manage digital initiatives, creating engaging content across various channels.
Effective content which suitable with consumer/customer journey
Partner with global digital teams & ASEAN digital managers to advise and review digital plans for both always
- on and campaign investments
Develop and own digital customer journeys in collaboration with Comms and Brand teams.
Collaborate closely with brand and colour teams on all digital platforms ( website, Dulux Connect, CRM, ecommerce )
Build a strategic digital roadmap, identify martech requirements, and introduce improvements to current platforms.

Efficiency in Digital Media and Social Media Management

Create performance dashboards for different levels of audience and provide analysis and recommendations.
Ensure timely centralized media planning, execution, and performance tracking.
Build integrated dashboards/frameworks for measuring KPIs across paid, owned, and earned media.

Ecommerce Management

Customer service & support to ensure prompt & effective resolution of all complaints.

Managing the company's ecommerce platform:
manage the design, functionality & user experience of the Official Store, online promotion campaign

Analyzing data & generating report:
Store traffic, sales, customer behavior
Developing & executing E- commerce strategy: creating a roadmap for online sales growth, identifying key performance indicators

Build and Manage Relationships

Determine services needed from digital media, creative & technology partner agencies.
Build criteria frameworks for agencies and ensure proper documentation of services.
Build strong partnerships with leading tech ecosystems and stay updated on the latest features and technologies

Yêu cầu công việc:

Knowledge of Adobe stacks, Google, FB, Tiktok, LinkedIn ecosystems, and mobile marketing platforms.
Solid understanding of digital & social media, content marketing, mobile marketing, CRM, e
- commerce, and martech ecosystems.
Strong interpersonal skills, influencing capabilities, project management skills, and the ability to work independently.
Ability to multi
- task
Data
- driven mindset with strong analytical skills and experience in using advanced analytics methodologies.
Minimum 10 years' experience in digital marketing, with at least 5 years in digital leadership positions.
Integrity
Bachelor's degree required; post
- graduation in business/management/marketing/IT/Digital is a plus.
Flexible, detail
- oriented, and capable of working with teams across multiple geographies and time zones.
Excellent command of spoken and written English.

Quyền lợi:

Laptop, Chế độ bảo hiểm, Du Lịch, Chế độ thưởng, Chăm sóc sức khỏe, Đào tạo, Tăng lương

Cập nhật gần đây lúc:
:25:32
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