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Senior Marketing Executive

3 months ago

Ho Chi Minh City, Ho Chi Minh, Vietnam Mayora Vietnam Full time

Job Summary:

  • Assist in the execution of marketing plans to deliver commercial targets.
  • Coordinate effectively with Sales, Agency and Operations departments to ensure of operational tasks in alignment with marketing strategy of the assigned brand(s)

Job description:

Brand activities:

  • Participating in development marketing plans with Senior Brand Manager/ Head of Marketing
  • Monitoring and executing marketing activities of brands.
  • Closely working with Agencies (PR, TV, Digital, Event, OOH) to develop and execute in each campaigns
  • Monitoring the processes of creative asset (TVC, KV, POSM, Digital format.)
  • Following up with the development POSM to ensure the distribution of POSM is adequate and timely for the campaign.
  • Following up and evaluating each program/campaign for reporting and getting key learning.

New product development:

  • Closely working with NPD team to develop new product and ensure product launching on time.
  • Monitoring and tracking performance after launching.

Analysis & Report:

  • Analyzing internal sales, retail audit, competitor activities in monthly/ quarterly

Research:

  • Closely working with related partners (inhouse or outsource) to do research for TVC evaluation/ Brand health check/ Product evaluation/ Concept both qualitative and quantitative method.

Requirements:

  • University graduates in Marketing or business management.
  • Minimum 2 to 3 years of brand marketing experience gained with Fast Moving Consumer Goods (FMCG) industry.
  • Team work with good interpersonal and communication skills.
  • Hardworking, open minded and willing to learn new things.
  • Detailedoriented, creative with conceptual thinking competency
  • Fluent in spoken and written Vietnamese and English.

Benefits:

  • Compulsory insurance (social insurance, health insurance, unemployment insurance)
  • Health care and accident insurance
  • 13th month salary, annual KPI bonus
  • Teambuilding, YEP, etc
  • Training and developing personal skills

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