Assistant Marketing Manager

2 weeks ago

Ho Chi Minh City, Ho Chi Minh, Vietnam Nha Khoa I-Dent Full time $80,000 - $120,000 per year

Job Salary Range: /month + Incentive

Requirement:

Knowledge & Experience


• Bachelor's degree in Marketing, Communications, Economics, Business Administration, or related fields.


• 3–5 years of experience in integrated marketing, branding, planning, or project management.


• Preferably with experience working at an agency or in industries such as healthcare, beauty, FMCG, or luxury services.


• Strong ability to understand and connect the dots between brand – communication – performance – and customer experience.

Skills


• Excellent planning, organizational, and project management skills.


• Proficient in Google Workspace, Notion, PowerPoint, and Canva/AI tools.


• Strong data analysis, reporting, and logical presentation skills.


• Strategic and systematic thinking with the ability to collaborate across departments.


• Effective communication, coordination, and critical thinking skills; basic writing and storytelling ability.

Personal Qualities


• Proactive, detail-oriented, and able to work well under pressure.


• Leadership mindset, ambitious, and eager to grow into a managerial role.


• Responsible, creative, and passionate about the healthcare, dental, and premium brand sectors.


• Fast learner, adaptable, and flexible in a constantly changing environment.

Describtion:

Support in Developing & Executing Overall Marketing Strategy


• Collaborate with the Marketing Director to build quarterly/annual marketing plans, including objectives, budgets, campaigns, and communication directions.


• Monitor the progress and effectiveness of various areas: Branding, Digital Ads, Content, PR, Customer Service, KOC/KOL, Events, and Data.


• Assist in designing and maintaining a comprehensive marketing reporting system to evaluate campaign results and recommend improvements.

Marketing Project Management & Coordination


• Act as the main coordinator between internal teams (Content, Ads, Design, SEO, Customer Service, etc.) and external partners.


• Supervise project timelines, quality, and costs across marketing initiatives.


• Develop briefs, consolidate ideas, and work with creative teams to ensure all outputs align with brand direction.

Brand Development & Management


• Support the Marketing Director in repositioning and developing existing brands as well as building new dental brands.


• Coordinate activities related to brand identity, messaging, visuals, communication campaigns, and PR.


• Oversee the consistency of brand image across all platforms and channels.

Research & Data Analysis


• Conduct market research, analyze customer behavior, competitors, and media trends.


• Consolidate data from marketing channels to create performance dashboards and campaign reports.


• Provide insights, identify new growth directions, and recommend strategies to optimize marketing performance.

Information Management & Administrative Support


• Prepare documents, slides, proposals, plans, and reports for the Marketing Director and Board of Directors.


• Manage schedules, meetings, and cross-departmental coordination for marketing activities.


• Maintain and update marketing assets, brand guidelines, and campaign archives.

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