Assistant Marketing Manager

2 weeks ago


Ho Chi Minh City, Ho Chi Minh, Vietnam Ngân hàng số Liobank by OCB Full time ₫6,000,000 - ₫12,000,000 per year

Background

OCB Digital Bank - LioBank is looking for a "Marketing Assistant" with a minimum of 3 years of experience in banking/ consumer finance/ FMCG. The ideal candidate combines strategic thinking with detailed orientation, to turn presentations into execution with strictly on-time in-full measure.

Background in Banking/ Digital Bank/ Fintech/ Tech will be a strong advantage but not compulsory. Experience in in-house IMC marketing teams or dedicated agency teams in FMCG or a strongly competitive sector/ company  is also preferred.

Reporting of the role: This role reports to the Unit Head of Marketing. 

What You'll Do

Project Marketing Management Oversight:

  • Create and support in gathering and analyzing internal/ external data, providing insights for improvements/ new initiatives to put in the backlog.
  • Assist in preparing presentations, proposals, and improvement reports related to marketing initiatives & main project streams across digital marketing, product marketing, brand marketing & referral.
  • Track and report on project performance, ensuring key milestones, deadlines, and budgets are met. Identify issues, risks, and opportunities for improvement.
  • Assist in establishing key performance indicators (KPIs) and reporting mechanisms to track project progress.
  • Facilitate communication and collaboration among cross-functional teams, stakeholders, and external partners.

Financial Planning & Management:

  • Budgeting proposal: Assist in financial projection for all workstream for monthly, quarterly and annual budgeting for all marketing activities.
  • Budgeting Control: assist in delivering performance reports, dashboards, and reconciliation reports, presentations to stakeholders following KPIs.

Growth Marketing Management

  • Tell (Develop) growth plan stories (upon critical baseline marketing metrics) by comprehensive internal, external data.
  • Be the go-to person as project owner to drive aspects of the product, data, creative and media mix to ensure the execution of the improvements/ initiatives.
  • Track progress of hypothesis testing and turn recommendations into mid-term and long term strategies to grow.

Who We're Looking For

  • 3-4+ years of experience in Banking industry or/and Fintech with a similar role.
  • Confident with operating experiences in the marketing plan.
  • Ability to handle multi-tasking under high pressure.
  • An independent, self-driven individual with a highly responsible nature.
  • Proven track record in developing and executing marketing plans.

What We Offer

  • A competitive package (13th salary and annual KPI bonus) in the banking and consumer finance industry.
  • Work in super fast-pace and be in the forefront of all optimal marketing end-to-end processes.
  • Insurance: Health insurance, social insurance, and accident insurance.
  • Company's activities
    :

Annual company trip, sports events, and talent shows.
- OCB Benefits: Preferential employee loan interest rates and credit card privileges.



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