Senior Associate, User Intelligence,

4 days ago

Ho Chi Minh City, Ho Chi Minh, Vietnam SPX Express Full time $300,000 - $600,000 per year

About The Team
You will be responsible for consolidating and analyzing operational behavior data of two key SPX users: Riders and Social Sellers. The role focuses on generating actionable insights from performance data to support decision-making, personalization, and operational effectiveness.

Job Description

  • Operational Data Analysis & Reporting
  • Collect, clean, and analyze data on Riders & Social Seller's behavior from interna systems.
  • Develop and maintain weekly/monthly dashboards tracking performance metrics such as order volume, check-in time, and app interaction.
  • Collaborate with cross-functions to translate behavioral data into insight for service improvement.
  • Segmentation & Personalization
  • Design and maintain segmentation logic based on behavioral and performance pattern (e.g., high/low performers, app adopters, disengaged users).
  • Monitor and evaluate the effectiveness of segmentation-driven campaigns and personalization strategies.
  • Project Monitoring (PMO Support Role)
  • Track the progress and timeline of internal team projects using project tracking tools.
  • Coordinate with Project Owners to ensure milestone updates, flagging delays or risks where needed.
  • Support weekly/monthly reporting on overall project status to relevant cross-functional stakeholders.

Requirements

  • Bachelor's degree in Communications, Human Resources, Marketing, or a related field.
  • 3+ years of experience in customer experience, project management, familiarity with operational metrics in logistics, e-commerce, or workforce management is a plus.
  • Proficient in Excel/Google Sheets, SQL; experience with dashboard tools like Google Data Studio, Tableau, or Looker is a plus.
  • Ability to manage project timelines, follow up with owners, and report status clearly without being a project owner & comfortable working with a cross-functional team to drive alignment and follow-through.

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