Marketing Manager

6 days ago


Ho Chi Minh City, Ho Chi Minh, Vietnam C.A.M Consumer Full time

Are you a marketing innovator with a passion for beverages? We're on the hunt for an experienced and energetic
**Marketing Manager of Bev CAT**
to lead our beverage category's marketing strategy. This is your chance to shape our product portfolio, build a standout brand, and drive consumer love for our drinks Your mission: answer two key questions—"What drinks should we sell?" and "How do we make customers fall in love with them?"

MAIN SCOPE:

  • Strategic Planning & Branding
    : dive deep into market insights and craft a compelling brand identity that shines across all channels.
  • Product Portfolio Development:
    spot market gaps and spearhead new product development, from idea generation to launch plans.
  • Go-to-Market Strategy:
    create buzz-worthy campaigns and unforgettable brand experiences.
  • Digital Marketing:
    grow our presence on platforms like Instagram, TikTok, and beyond. Manage ads, online communities, and influencer collaborations.
  • Leadership
    : build and lead a top-notch marketing team, manage budgets, and work closely with R&D and Sales teams.

WHAT YOU BRING

  • 10+ years in marketing, with 3-5 years in Senior Brand Manager role
    in the beverage industry
    .

  • Expertise in 360° Marketing, IMC, and brand building.

  • Strategic thinking, stellar communication, and team leadership skills.

  • English proficiency.

**Perks:**

  • Competitive salary

  • Autonomy to shape marketing strategies.

  • Ownership of decisions within your scope, including budget management.

Ready to lead, create, and inspire? Join us



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