Deputy Manager Marketing

6 days ago

Ho Chi Minh City, Ho Chi Minh, Vietnam SimpleSolution Co Full time ₫50,000,000 - ₫150,000,000 per year

Job description

A. Strategy & Planning

  • Participate in developing annual, quarterly, and monthly marketing plans aligned with the company's business objectives.
  • Analyze 
    market trends, consumer behavior, and competitors' activities
     to propose effective marketing strategies.
  • Propose 
    marketing budgets and communication plans
     for each campaign.

B. Marketing Execution Management

  • Manage and supervise the execution of 
    advertising, PR, digital marketing, events, and trade marketing
     campaigns.
  • Coordinate with the 
    sales team
     to implement promotional programs, product displays, POSM, and activations at points of sale.
  • Work with 
    media agencies, suppliers, and printing/event partners
     to ensure quality and timely delivery.
  • Manage 
    brand content and visual identity
     across digital channels such as the company website, Facebook, YouTube, TikTok, and e-commerce platforms (Shopee, Lazada, Tiki, etc.).

C. Brand Management

  • Ensure that the 
    Rinnai brand image
     strictly follows the global 
    Corporate Identity (CI) guidelines.
  • Collaborate with partners and internal departments to maintain 
    consistent brand communication
    .
  • Propose and execute 
    brand awareness and enhancement campaigns
     in Vietnam.

D. Team Management & Development

  • Supervise, guide, and train junior marketing staff.
  • Evaluate employee performance and competencies; recommend development plans to strengthen team capabilities.

Job Requirement

  • Bachelor's degree in 
    Marketing, Communications, Business Administration
    , or related fields.
  • Minimum 5 years of experience in Marketing
    , including 
    at least 2 years in a team leader or assistant managerial role.
  • Preferably experienced in 
    consumer goods, home appliances, or electronics industries.
  • Strong knowledge of 
    Digital Marketing, Trade Marketing, Brand Management, and Consumer Insights.
  • Proficient in 
    MS Office
     and digital platforms such as 
    Google, Meta, Zalo Ads, SEO, and CRM systems.

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