Propositions Go-to-market

2 weeks ago

Thành phố Hồ Chí Minh, Vietnam AIA Full time

FIND YOUR 'BETTER' AT AIA
- We don’t simply believe in being ‘The Best’. We believe in better - because there’s no limit to how far ‘better’ can take us._
- We believe in empowering every one of our people to find their 'better' - in the work they do, the career they build, the life they live and the difference they make. So that together we can support even more people - including our own - to live Healthier, Longer, Better Lives._

If you believe in better, we’d love to hear from you.

About the Role

We are looking for a Propositions Go-To-Market (GTM), Consultant

Report to: Associate Director, Life Propositions and Product Delivery

Location: Ho Chi Minh

Function: Marketing and Proposition | Department: Life Propositions and Product Delivery

Type: Individual Contributor

THE OPPORTUNITY:
Partners with distributions to plan and execute Go-To-Market (GTM) for all distributions. This includes activation of all new product initiatives, customers promotions, health ecosystem and Vitality features.

ROLES AND RESPONSIBILITIES:
Propositions GTM (80%)
- Work with Propositions Development to develop annual plan to promote AIA Propositions including Vitality to distributions.
- Work with Propositions Marketing to the GTM plan for new and existing propositions covering product positioning, product packaging, sales pitch and sales tools.
- Partner with Distributions and Channel Marketing to develop and excuse activation plan for all Propositions.
- Collaborate with Propositions Development to initiate, develop and launch Vitality Integrated Propositions.
- Work with Proposition Development, Propositions Marketing and Training to develop training materials and conduct training for trainers and manage the product GTM for all distribution channels.
- Partner with Distributions to translate customers feedback, distribution feedback into product requirements.
- Manage all product and customers promotional activities including design customers promotion campaigns, alignment with distribution channels, develop all marketing materials in conjunction with Propositions Marketing.

Other (20%)
- Develop and manage relationship with key stakeholders in distribution channels (10%).
- Work closely with Propositions Development, Operations and IT on all propositions development initiatives and implementation (5%).
- Ensure compliance with local, group standards and all regulations (5%).

JOB REQUIREMENTS:

- Bachelor’s degree. Master’s degree is preferred.
- At least 5 years of experience in Life / Health Insurance, Financial Services.
- Experience in product marketing, life insurance product sales training is preferred.
- Excellent command of English and Vietnamese, both written and oral.
- Customer centricity mindset
- Presentation and communication at influencing level
- Build a career with us as we help our customers and the community live Healthier, Longer, Better Lives._

  • Proposition Development, Senior Lead

    2 days ago

    Ho Chi Minh City, VN-AIA Vietnam AIA Group Full time $50,000 - $150,000 per year

    FIND YOUR 'BETTER' AT AIAWe don't simply believe in being 'The Best'. We believe in better - because there's no limit to how far 'better' can take us.We believe in empowering every one of our people to find their 'better' - in the work they do, the career they build, the life they live and the difference they make. So that together we can support even more...

  • Assistant Manager, Product

    7 days ago

    Thành phố Hồ Chí Minh, Vietnam FWD Insurance Full time

    About FWD Group FWD Group is a pan-Asian life and health insurance business that serves approximately 30 million customers across 10 markets, including BRI Life in Indonesia. FWD’s customer-led and digitally enabled approach aims to deliver innovative propositions, easy-to-understand products and a simpler insurance experience. Established in 2013, the...

  • Product Proposition

    2 weeks ago

    Thành phố Hồ Chí Minh, Vietnam Prudential plc Full time

    Prudential’s purpose is to be partners for every life and protectors for every future. Our purpose encourages everything we do by creating a culture in which diversity is celebrated and inclusion assured, for our people, customers, and partners. We provide a platform for our people to do their best work and make an impact to the business, and we support...

  • Customer Value Proposition Team Manager

    4 days ago

    Phường Chí Minh, Tỉnh Hải Dương, Vietnam UOB Full time

    About UOBUnited Overseas Bank Limited (UOB) is a leading bank in Asia with a global network of more than 500 branches and offices in 19 countries and territories in Asia Pacific, Europe and North America. In Asia, we operate through our head office in Singapore and banking subsidiaries in China, Indonesia, Malaysia and Thailand, as well as branches and...

  • Senior Officer, Product Proposition

    2 weeks ago

    Ho Chi Minh City, Vietnam FWD Insurance Full time

    How far out of the box are you willing to step up? At FWD Vietnam we offer unique opportunities within the insurance industry that are supported by an attractive rewards and recognition scheme. PURPOSE - Implementing researches for consumers’ needs, building relevant customer-led propositions that meet the needs of consumers and sales force of multiple...

  • Head of Customer Lifecycle Management and Proposition Insights

    2 weeks ago

    Ho Chi Minh City, Ho Chi Minh, Vietnam HSBC Full time ₫10,000,000 - ₫20,000,000 per year

    Some careers open more doors than others.If you're looking for a career that will unlock new opportunities, join HSBC and experience the possibilities. Whether you want a career that could take you to the top, or simply take you in an exciting new direction, HSBC offers opportunities, support and rewards that will take you further.International Wealth and...

  • Head of Customer Lifecycle Management and Proposition Insights

    2 weeks ago

    Ho Chi Minh City, Ho Chi Minh, Vietnam HSBC Full time ₫120,000 - ₫180,000 per year

    Some careers open more doors than others.If you're looking for a career that will unlock new opportunities, join HSBC and experience the possibilities. Whether you want a career that could take you to the top, or simply take you in an exciting new direction, HSBC offers opportunities, support and rewards that will take you further.International Wealth and...

  • Business Manager

    3 days ago

    Thành phố Hồ Chí Minh, Vietnam Samsung Electronics Full time

    Position Summary As the Business Manager for Display & Memory Business (DBM), you will be responsible for driving the overall DBM strategy, you will lead the BU to ensure excellent sales performance, promotional strategy [both cooperative and national Marketing], product launch management (go-to-market (GTM)) and channel distribution management. The role...

  • Senior Managing Consultant

    2 weeks ago

    Thành phố Hồ Chí Minh, Vietnam Mastercard Full time

    Our Purpose We work to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments and businesses realize their greatest potential. Our...

  • Senior Managing Consultant

    1 week ago

    Thành phố Hồ Chí Minh, Vietnam Mastercard, Inc. Full time

    Senior Managing Consultant **Our Purpose** We work to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments and businesses...